Creative Size: Responsive

Max File Size/Initial Load: 250kb

Max Subload: 500kb

Required Creative Assets: Layered PSD files, high res images (jpg or png), logo (svg/eps/png), brand guidelines or storyboards, custom fonts, URLs

To optimize production time, provide Photoshop PSD files/storyboards in layers based on the ad breakpoint sizes: 1800x450, 1024x450, 768x450, 320x400

• Product Images: 1280x450 or larger

• Product Names: max. 40 characters including spaces (one for each product)

• Short Body Copy: max. 90 characters including spaces (one for each product)

• CTA Button: Choose one to be used on all product panels =
  [Learn more]  [Book Now]  [Download]  [Get Offer]  ​[Shop Now]  [Sign-up]  [Subscribe]

Max Animation Length: 15s

Looping: Not allowed

In Banner Video Supported: Yes (Please supply mp4 file based on these specs)

Third Party Tags Accepted: No

Third Party Trackers Accepted: Yes, single set per overall unit (must be secure)

Verification Tags Accepted: Yes (monitoring only)

Important Notes:

• Maximum of 5 products can be included.

• Hosted by Hearst directly.

• All creative must include client branding and utilize a 1 pixel visible border. 

• Please review additional important information here.

Creative Size: Responsive

Max File Size/Initial Load: 250kb

Max Subload: 500kb

Required Creative Assets: Layered PSD files/high res images, content copy, logo, brand guidelines or storyboards, custom fonts, URLs

• Video Files: Please provide mp4 file(s) up to 15s max. (See addt. video file specs here)

• Product Images: min. 768x560, 4:3 aspect ratio (psd, jpg, png or svg)

• Logo: min. 308x94 in svg, eps or png format. Provide 2 versions: one white & one black.

• Please provide the following content copy for each product:

• Headline: 60-80 max. characters including spaces

• Product Names: max. 30 characters including spaces 

• Product Description: max. 70 characters including spaces

• Product Price: max. 10 characters including spaces

• URL

• Please choose/provide one to be used across entire unit:

• Font Choice: Helvetica or Times New Roman 

• CTA: max. 20 characters

• CTA Colour: Provide Hex colour code of choice 

• Initial Dot Colour: Provide Hex colour code of choice 

• Active Dot Colour (selected): Provide Hex colour code of choice 

Max Animation Length: N/A

Looping: N/A

In Banner Video Supported: Yes (Please supply mp4 files based on the specs above)

Third Party Tags Accepted: No

Third Party Trackers Accepted: Yes, single set per overall unit (must be secure)

Verification Tags Accepted: Yes (monitoring only)

Important Notes:

• Maximum of 5 products can be included.

• As a best practice, use videos that contains minimal and centered copy. The 320x450 breakpoint utilizes the same video as the 800x450 size, and copy close to the edges will be cut off 

• Hosted by Hearst directly.

• All creative must include client branding and utilize a 1 pixel visible border. 

• Please review additional important information here.

Creative Size: Responsive

Max File Size/Initial Load: 250kb

Max Subload: 500kb

Required Creative Assets: High res images (jpg or png), logo, CTA, headline and body copy (optional), brand guidelines or storyboards, URL 

• Video File: .mp4 or .mov, 16:9 aspect, 1920x720/1280x720px, 15s max. (max. 30mb)

  • See additional video file specs here.

• Logo Size: 400x160 (jpg or png, max. 100kb)

• CTA: up to 15 characters max including spaces

• Headline Copy (optional): up to 35 characters including spaces

• Body Copy (optional): up to 45 characters including spaces

• Text Font: Georgia or Helvetica (must choose one)

• Unit Theme: Light or Dark (must choose one; details in Important Notes)

Max Animation Length: N/A

Looping: N/A

In Banner Video Supported: Yes (Please supply mp4 files based on the specs above)

Third Party Tags Accepted: No

Third Party Trackers Accepted: Yes, single set per overall unit (must be secure)

Verification Tags Accepted: Yes (monitoring only)

Important Notes:

• Light Theme: Background of ad unit is white and CTA button is white with black text.

• Dark Theme: Background of ad unit is black and CTA button is gray with white text.

• Hosted by Hearst directly.

• All creative must include client branding and utilize a 1 pixel visible border. 

• Please review additional important information here.