CREATIVE DUE DATES
Standard Display (CPM/CPC) = 2 Business Days
Custom Content Program Brand Ads (Sponsor, Paid Post, Editorial) = 5 Business Days
*Add 5 business days to above due date if the Globe Creative Studio is producing*
Creative Size: 728x90
Max File Size/Initial Load: 150kb
Max Subload: 300kb
Accepted Formats: jpg, png, gif, HTML5
Max Animation Length: 15s
Looping: Not allowed
In Banner Video Supported: Yes (see video element specs here)
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes (monitoring only)
Important Notes:
Globe and Mail colours cannot be used within the creative design = Red: Hex #DA161F & Grey: Hex #595959
Must include client branding and utilize a 1 pixel visible border.
Creative with a black background on CNN must use a light coloured border.
All ads must click into a new browser window.
HTML5 zip assets are not supported for impression-based roadblocks.
Mandatory size for all sponsorship/takeover executions.
Please review additional important information here.
Creative Size: 300x250
Max File Size/Initial Load: 150kb
Max Subload: 300kb
Accepted Formats: jpg, png, gif, HTML5
Max Animation Length: 15s
Looping: Not allowed
In Banner Video Supported: Yes (see video element specs here)
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes (monitoring only)
Important Notes:
Globe and Mail colours cannot be used within the creative design = Red: Hex #DA161F & Grey: Hex #595959
Must include client branding and utilize a 1 pixel visible border.
All ads must click into a new browser window.
HTML5 zip assets are not supported for impression-based roadblocks.
Mandatory size for all sponsorship/takeover executions.
Please review additional important information here.
Creative Size: 300x600
Max File Size/Initial Load: 200kb
Max Subload: 400kb
Accepted Formats: jpg, png, gif, HTML5
Max Animation Length: 15s
Looping: Not allowed
In Banner Video Supported: Yes (see video element specs here)
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes (monitoring only)
Important Notes:
Globe and Mail colours cannot be used within the creative design = Red: Hex #DA161F & Grey: Hex #595959
Must include client branding and utilize a 1 pixel visible border.
All ads must click into a new browser window.
HTML5 zip assets are not supported for impression-based roadblocks.
Mandatory size for App sponsorships.
Please review additional important information here.
Creative Size: 970x250
Max File Size/Initial Load: 250kb
Max Subload: 500kb
Accepted Formats: jpg, png, gif, HTML5
Max Animation Length: 15s
Looping: Not allowed
In Banner Video Supported: Yes (see video element specs here)
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes (monitoring only)
Important Notes:
Globe and Mail colours cannot be used within the creative design = Red: Hex #DA161F & Grey: Hex #595959
Must include client branding and utilize a 1 pixel visible border.
Creative with a black background on CNN must use a light coloured border.
All ads must click into a new browser window.
HTML5 zip assets are not supported for impression-based roadblocks.
Please review additional important information here.
Creative Size: 300x1050
Max File Size/Initial Load: 250kb
Max Subload: 500kb
Accepted Formats: jpg, png, gif, HTML5
Max Animation Length: 15s
Looping: Not allowed
In Banner Video Supported: Yes (see video element specs here)
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes (monitoring only)
Important Notes:
Available on The Globe and Mail site only.
Globe and Mail colours cannot be used within the creative design = Red: Hex #DA161F & Grey: Hex #595959
Must include client branding and utilize a 1 pixel visible border.
All ads must click into a new browser window.
HTML5 zip assets are not supported for impression-based roadblocks.
Please review additional important information here.
Creative Size: 970x90 or 960x90
Max File Size/Initial Load: 150kb
Max Subload: 300kb
Accepted Formats: jpg, png, gif, HTML5
Max Animation Length: 15s
Looping: Not allowed
In Banner Video Supported: (see video element specs here)
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes (monitoring only)
Important Notes:
960x90 size is only available on The Globe and Mail site or when used in external Direct Response display campaigns.
Globe and Mail colours cannot be used within the creative design = Red: Hex #DA161F & Grey: Hex #595959
Must include client branding and utilize a 1 pixel visible border.
All ads must click into a new browser window.
HTML5 zip assets are not supported for impression-based roadblocks.
Please review additional important information here.
Creative Size: 320x50
Max File Size/Initial Load: 50kb
Max Subload: 100kb
Accepted Formats: jpg, png, gif, HTML5
Max Animation Length: 15s
Looping: Not allowed
In Banner Video Supported: No
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes (monitoring only)
Important Notes:
Available on select Globe Alliance sites only.
Globe and Mail colours cannot be used within the creative design = Red: Hex #DA161F & Grey: Hex #595959
Must include client branding and utilize a 1 pixel visible border.
All ads must click into a new browser window.
Please review additional important information here.
Creative Size: 160x30
Max File Size/Initial Load: 40kb
Max Subload: N/A
Accepted Formats: jpg, png (must be static)
Max Animation Length: Not allowed
Looping: Not allowed
In Banner Video Supported: No
Third Party Tags Accepted: No
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes (monitoring only)
Important Notes:
Available on The Globe and Mail site only.
Globe and Mail colours cannot be used within the creative design = Red: Hex #DA161F & Grey: Hex #595959
The above are specs for the site-served Globe logo only.
If the logo is being hardcoded on the page, please connect with your Account Manager to discuss requirements for the specific execution.