CREATIVE DUE DATES
Pre-roll/Outstream Video (CPM) = 2 Business Days
Embedded/Sponsor Content Video (CPD) = 5 Business Days
ESPN Direct Pre-roll Video = 5 Business Days
In-Banner Video = Display Ad/Creative Build Due Date
Total Bitrate Size:
Third-party VAST tags = 700-2,000kbps
GAM hosted mp4 files = 10,000 kbps
Max File Size:
Third-party VAST tags = 5MB
GAM hosted mp4 files = 20MB
Accepted Formats:
Third-party tags = VAST 3.0, mp4
Can also support .avi, .mov, or .wmv but mp4 file must be included.
GAM Hosted video files = mp4
Accepted Video Lengths: 6s, 15s or 30s
Audio:
Codec: AAC
Sample Rate: 44.1 or 48 kHz
Volume (ITU BS.1770):-23 LUFS ± 2 LU; Peak: -3 dBTP
Video:
Aspect Ratio: 16:9
Codec: H264
Framerate: 24 or 30 fps
Max. Resolution: 1080P
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes, monitoring only (Not recommended due to latency and reporting discrepancies)
Important Notes:
VPAID is not supported.
For CNN Direct: 15s videos run in all environments. 30s videos run on desktop only.
Please review additional important information here.
Total Bitrate Size:
Third-party VAST tags = 700-2,000kbps
GAM hosted mp4 files = 10,000 kbps
Max File Size:
Third-party VAST tags = 5MB
GAM hosted mp4 files = 20MB
Accepted Formats:
Third-party tags = VAST 3.0, mp4
Can also support .avi, .mov, or .wmv but mp4 file must be included.
GAM Hosted video files = mp4
Accepted Video Lengths: 6s, 15s or 30s
Audio:
Codec: AAC
Sample Rate: 44.1 or 48 kHz
Volume (ITU BS.1770):-23 LUFS ± 2 LU; Peak: -3 dBTP
Video:
Aspect Ratio: 16:9
Codec: H264
Framerate: 24 or 30 fps
Max. Resolution: 1080P
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: Yes, monitoring only (Not recommended due to latency and reporting discrepancies)
Important Notes:
VPAID is not supported.
Please review additional important information here.
Total Bitrate Size: 10,000-40,000 kbps
Max File Size:
Hosted mp4 = 1.9 GB
VAST = 50MB
Accepted Formats:
Publisher Hosted = .mp4
Third-party tags = VAST 2.0 (VAST 3.0 for skippable ads only)
Stream type: .mp4 (h.264); .m3u8 files not allowed
Accepted Video Lengths: 6s, 15s or 30s
Audio:
Codec: PCM, AAC
Bitrate: 192 Kbps
Sample Rate: 44.1 or 48 kHz
Volume (ITU BS.1770): must be set to 24LKFS +/- 2dB
Must have exactly 1 audio track
Video:
Aspect Ratio: 16:9
Codec: H264
Framerate: 23.98, 24, 25, 29.97 or 30 fps
Dimensions: 1280x720 or 1920x1080
Must have exactly 1 video track; must match audio duration
Third Party Tags Accepted: Yes (must be secure)
Third Party Trackers Accepted: Yes (must be secure)
Verification Tags Accepted: No
Important Notes:
These specs are for pre-roll video booked directly with ESPN. If running video as part of a Globe Alliance channel product, refer to the pre-roll specs at the top of the page.
If providing VAST tags:
The VAST response should include two MP4's - one low-resolution, and one high. The higher resolution MP4 should be between 2000-5000 kbps
At least one video creative 1,500kbps or less is required to serve to mobile web and app
RTMP protocols are not supported and must be removed from the VAST tag
VAST response may include multiple MP4 files to support SD & HD formats
VPAID is not supported
Skippable video ads are not accepted
Video must be submitted without leaders such as slates, countdowns, etc.
Please review additional important information here.
Please follow these specifications when including a video element within your display creative design/supplying a video to be used in a creative build:
AutoPlay within unit: Max duration = 15 seconds
Click to play within unit: Max duration = 30 seconds
File: .MP4 (H.264 codec), 720p or 1080p, 16:9 aspect ratio
If providing file for a vertical video interscroller build, please supply in 9:16 aspect ratio; max. 15s.
Max File Size:
1.1MB when served through client-hosted third party tags/HTML5 zip files
Video must be hosted in subload. 1.1MB limit is inclusive of all elements in subload.
30MB if providing to Globe Creative Studio for a creative build
File will be optimized during the creative build as required.
Max Bitrate Size:
700-2,000kbps if 3rd party served/built into HTML5 files
10,000 kbps if built by the Globe Creative Studio
Frame rate: 24 to 30 fps
Audio: 128 to 192 kbps, 44 khz stereo.
Must be encoded at a volume less than or equal to -12 dB
If the video will autoplay, it must start muted.
File quality: Recommended 24 fps minimum. 1080p/HD preferred.
For lower bandwidth (less than 2 mbps), 18 fps may be used.
Important Notes:
These are the specs for video files used within a display ad's design. This is not a standalone ad unit. Please refer back to the applicable display ad for its full spec details.
Video controls must be visible upon hover. No hover-to-play video allowed.
Creatives must include a clickable replay button.
HTML5 zip packages with in-banner video can be supplied but are not recommended. Use of video typically puts the creative over our max KB specs.
If supplying HTML5 with in-banner video, the mp4 should be externally hosted in a secure location AND polite load (subload) must be enabled.