Both Google and Facebook are closely monitoring BRAVE.

Brave is a privacy-focused browser- and unlike FB (Meta) and Google, it does not track users to show them ads.

This fight tells us a lot about the new age marketing: the growth of Brave points to the fact that the users are smart.

We have moved to a world where the users don't want to be shown advertisements.

Therefore, things like product placement & content is driving this current wave of marketing.

Credits: Akshat Shrivastava