Marketing Resources
caption: Meet Eve, our State 4-H Office Communications Intern! You may have seen Eve at various 4-H events over the past year, taking photos and posting live on our social media accounts.
Campaigns
Tractor Supply Paper Clover
Spring 2024: April 24 to May 12, 2024
The Tractor Supply Paper Clover Campaign runs from Wednesday, April 24th to Sunday, May 12th. Customers can purchase a paper clover at the register at any Tractor Supply store. Proceeds go towards scholarships for 4-H camp and leadership conferences. You can help promote the campaign by downloading and sharing the posts on social media.
Square post (good on Instagram and Facebook)
We use Canva to share design files
Canva is a free online design software that only requires an email to open an account. Go to canva.com to sign up for a free account and you will be able to access the links below to our designs. You can then copy the designs into your personal Canva account and customize it or use it as-is. Download the image files (PNG) to share on social media and in emails or PDF files to print and share.
Links go to Canva files
Make a copy to download or to edit in Canva.
Promoting 4-H
Many Hearts. One Family.
Share your love for 4-H and encourage families and volunteers to "Be a part of something bigger."
Social Media
Help spread the word about 4-H on social media! Download the posts as-is for use on Facebook and Instagram. You can also make a copy of the post and customize it with your own photo.
Add your post text to encourage friends and families to "be a part of something bigger" and join 4-H's "Many hearts. One family."
How to use social media posts
Download post links. They will open in Canva.
Save template to your Canva account.
You can customize the posts by changing images and text.
Download the images you want to post on social media.
Schedule the social media post on your computer or mobile device.
Hashtags
#Iheart4H, #UCANR
Tag California & National!
Facebook: @California4H @4H
Instagram: @ca4H @4H
CA 4-H Square Social Media set
Use on Facebook, Instagram, and as flyers
Flyers/Posters
Download flyers to print as posters or distribute at events.
If you plan to distribute flyers, customize them with your contact information.
Download using the link. The set of images will open in Canva.
Save the template to your Canva account.
You can customize the posts by changing images and text. Add your county website address (don't include https://www)
Download the pdf you want to print.
Why not use the flyers on social media? A: Flyers are not made for social media. Smaller text cannot be viewed on mobile devices and the edges get cut off on Facebook. Instagram requires images to be square and will not accept flyer dimensions.
SOLUTION: If you like the text on the flyer, use the social media images and copy the flyer text to use as text on your post. Bonus: You can also include links in your post!
Zoom Backgrounds
You can use these backgrounds all year long!
