Since the UNESCO Convention for the Safeguarding of Intangible Cultural Heritage began to take effect in 2008, travel writers have played an increasingly important role in the curation of cultural activities and practices around the globe. This book helps you take part in that process of exploring, with sensitivity, the places where cultural practices are preserved. Using these teaching materials will provide ways of critically analysing and interpreting the intangible culture and the built heritage encountered in the field when travelling. The activities from the book will enable the preparation and creation of critical commentaries on the discovered practices and artefacts, and the advice will enable writers to understand the management of knowledge through traditional and emerging digital channels. In social media roles, the travel writer's work is often disguised in a job title such as digital content author whilst in the museum world, travel writing is seen as ethnographic interpretation and curation.