CHANNELS

Your potential customers or visitors may use particular channels for their news, social media or learning resources, so your tourism venture needs to be open on all their channels. Once you have found your audience, though, how do you push or pull them back to your website?

Link to Google Slides for this. Please see Work-Out 2 http://goo.gl/qIWBae

See how Antonio Nobile from Stage Two in 2015 uses YouTube to tell a story about his journey through urban space. Then ask the question 'How will Antonio push viewers back to his website after viewing his video on YouTube?'

Where do the visitors come from to view your channel?