Key points
The description is a 1-2 sentence summary of the article.
The description appears with article titles on subdomain landing pages, and also in search results on raisingchildren.net.au and search engines like Google.
The description is written by the editorial team and is limited to 155 characters (including spaces).
The description should use full sentences. It should include the SEO keywords and some substantive information if possible. For example:
Sexual consent is agreeing to take part in sexual activity. It’s key to healthy relationships. Children can learn about consent long before it relates to sex.
The description's main purpose is to boost rankings on search engine results pages and drive traffic. It's not the same thing as an abstract in an academic article.