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Google Sites and Squarespace are two of the most popular site builder platforms for beginner creators. It's important to understand the benefits both provide before investing time creating your first business website. Consider the pros and cons in this comprehensive comparison of two of the most popular site builders, Squarespace and Google Sites for the web.
Squarespace has a different vision than Google Sites to designing a website. Technically speaking, it offers many more features for agency websites, creatives and ecommerce support. Here are the types of websites you might choose Squarespace to build over Google Sites then:
Any ecommerce website for high volume sales
A blog or affiliate site when you need to curate bulk content
High impact, animated and multimedia designs
Google Sites is universally accepted to be the more humble option and the price tag of free reflects that. If you have a simple vision and modest expectations then Google Sites will be a perfect website builder for you. Not every website needs a thousand bells and whistles. Here are the top options for Google Sites:
Any static website that is basically brochureware
Websites for teams, clubs, committees, groups and non-profits
Professional personal sites like portfolios, profiles and resumes
How much are you willing to pay on a monthly or yearly basis to keep your website running? The answer really depends on what features you want to take advantage of to justify the investment. Let's break down the best pricing between Squarespace and Google Sites.
There are four tiers for Squarespace subscriptions on monthly or annual billing cycles:
Personal
Business
Commerce Basic
Commerce Advanced
These tiers range in pricing from $16 - $72 per month.
There are no tiers or subscription plans for Google Sites because its universally free. This makes it the only 100% completely free web builder on the market. It doesn't even require a Google Workspace or Google Domain to operate.
You can use Squarespace to build your website free for 14 days. If Google Sites is too simple, or doesn't fit your website requirements, we recommend Squarespace because it is easily user-friendly.