Session 02: Mapping the Innovation Journey

Topics:

  • Team discussion questions about individually-selected innovation cases:

    1. Which of the common hurdles in the innovation journey are/were present in your case?

    2. How would/should you maneuver these hurdles? What models could you use?

Assignments:

  • Read: Innovation Journey, Chapter 2

  • Select your own innovation case and fill out this case form to examine your case in terms of the 12 common elements of the innovation journey that are discussed in chapter 2.

  • Bring your completed case form to class today for discussion.

Class Slides:

Video Lecture: