Embedded Files
Strategic Portfolio
Workbench Purpose
Use the Enterprise Bizverse Profile workbench to compile and maintain your organization's social business profile and to take snapshots of the information it contains (for purposes of publication/sharing, record-keeping, review, and so on).
The profile is made up of a datasheet that contains the essential biographical information of your organization - called the Bio-sheet - and other information which adds additional perspectives such as the organization's financial performance, governance structure, people and other resources. Multiple instances of certain attributive information can be recorded and can be accessed from the Bio-sheet, such as the products and brands the organization owns, its executive and management staff, outside service firms that have been contracted as service providers to the organization, its industry classifications, its compliance verifications and certifications and its social media assets.
To learn more about the value of this profile and how it can be used to drive the improvement of your organization's performance, see the Portal Overview section in this User Guide.
Foundational Concepts
About the Bizverse
The Bizverse is a controlled, Cloud-based community that allows member enterprises to collaborate and connect with partners, clients and their own people. Each participating member has its own Workspace (also referred to as a Reposistory) in the Bizverse Cloud.
About Workspaces
A Workspace is an organization-specific (private) digital storage area in the Bizverse Cloud that is shared between applications and users of that organization. In other words, a Workspace is a (Cloud-based) container of a particular organization's application data and other information (documents, images, profiles snapshots, etc.) as produced and used by the set of linked web applications and their users. By using web applications that are linked to the Workspace, users place data and information into (and retrieve same from), the Workspace. An organization typically has one Workspace (but may have more). Users are granted access to the portal applications of a specified Workspace - if a user has access to multiple Workspaces, (s)he would have to select the Workspace (using the Workspace Selector Control that is provided in the User Interface of the application), that is appropriate for the particular action such user wishes to perform. Once the Workspace is selected, it is set as the active Workspace and will remain in effect until another Workspace is selected. Users with multi-Workspace access need to be attentive to which Workspace is active to ensure that additions and edits are made to the correct data set.
About Bizverse Communities
A Community is a purpose-oriented collaboratory that is administered and managed by a community sponsor. Bizverse communities espouse a wide range of goals and aims, each community offering a unique value proposition to its members: a portfolio of products and services called Growthware that serves the community's particular objectives.
About Growthware
The term GrowthWare is a generic reference to a wide range of products and services - including intellectual property, tools, instruments, expert know-how and outsourced services that are provided to members of a community; a product/service offering is considered to be GrowthWare when its use by a community member is controlled by means of an agreement, such as a license or contract.
About the Enterprise Bizverse Profile
An Enterprise Bizverse Profile is composed of the Bio-sheet and snapshots of other information that is considered to be relevant for this purpose, such as the organization's Balance Sheet, Income Statement, Governance Framework, Strategic Objectives and so forth. In other words, a multi-faceted information dossier which, among other items of information which includes the organization's history, number and quality of its human, financial, system and other physical resources. It reflects 'who and what you are' as an organization, and thus serves as a reference for your customers, employees, suppliers, investors, media and other stakeholders. It is especially valuable as a roadmap for growth. Appropriate elements of this profile can be selectively shared with business partners and clients via the Bizverse Object Exchange, should you choose to do so.
Workbench Objects
Organization Bio-Sheet
The Organization Bio Sheet is the cornerstone of the Enterprise Bizverse Profile; it contains the basic facts about the organization such as its name, address and purpose. The Bio Sheet and its related Profile Snapshots reflect 'who and what you are' as an organization. It establishes a 'standard' (or baseline) company introduction that can be used to solicit deals and other opportunities for your organization (e.g., where appropriate selected elements of this profile can be selectively shared with business partners and clients via the Bizverse Object Exchange, should you choose to do so).
Product Brands
Product Brands are the trademarks, designs, name or distinctive features that identify your organization's products and services, and which is owned by the company (e.g., Coca Cola is the product brand of the Coca Cola Company; some other well-known brands are Apple's iPhone and iPad, Unilever's Colgate, Dove, Omo, Ponds, Lipton, etc.). An intangible asset in accounting terms, it is often the most valuable asset on a company's balance sheet. Well-managed brands create shareholder value. Brand valuation is an important management technique that ascribes a money value to a brand, and allows marketing investment to be managed (e.g.: prioritized across a portfolio of brands) to maximize shareholder value. Although only acquired brands appear on a company's balance sheet, the notion of putting a value on a brand forces marketing leaders to be focused on long term stewardship of the brand and managing for value. The word "brand" is often used as a metonym referring to the company that is strongly identified with a brand. Marque or make are often used to denote a brand of motor vehicle, which may be distinguished from a car model. A concept brand is a brand that is associated with an abstract concept, like breast cancer awareness or environmentalism, rather than a specific product, service, or business. A commodity brand is a brand associated with a commodity. A logo often represents a specific brand, as do many trade names.
Industry Classifications
Industry Classification refers to the use of taxonomic standards to organize companies into industrial groupings based on similar production processes, similar products, or similar behaviour in financial markets. Several classification standards are in use today (each of these is sponsored by a different organization, using its own categorization standard). Popular industry classification standards include:
Executive Management
Executive Management (also sometimes referred to as Senior Management or the Management Team) is usually a group of individuals at the highest level of management who are responsible for the day-to-day managing of an organization. They hold specific executive powers conferred onto them by authority of the Board of Directors, and/or the shareholders (there are often higher levels of responsibility/authority, such as the Board of Directors and the owners of the company, but they focus on appointing and managing the Executive Management instead of the day-to-day activities of the organization). The Executive Management typically consists of the heads of geographic units and functional executives such as the Chief Executive Officer (CEO), the Chief Financial Officer (CFO), the Chief Operating Officer (COO) and the Chief Strategy Officer (CSO). Other positions that are commonly considered to be part of the executive team include Chief Information Officer (CIO), Chief Legal Affairs (CLA), Chief Procurement Officer (CPO), Chief Revenue Officer (CRO), Chief Technology Officer and Chief Visionary Officer (CVO).
Outside Service Firms
Outside Service Firms are external entities that provide specialist business support to the organization; these outside service firms are usually professionals in their particular field of service, and are engaged with on the basis of a Service Level Agreement (SLA) which stipulated the . Outsourced. A wide range of services can be obtained from such Outside Service Firms, including legal services, tax advice, management advice, marketing-related services, accounting services, ICT services and more.
Social Media Assets
Social Media Assets refer to. the organization's various social network presences, such as the company's blog, its Bizverse Reposistory, Facebook page, Twitter account, Linked-in account, YouTube channel and so on. Like shopfronts, these represent the organization's interface to the outside world. It is any web presence that makes it easy for customers and prospects to find and engage with the organization. These assets display a brands knowledge and thought leadership to the outside world.
Verifications & Certifications
Certification or confirmation that the doer of an action (such as the writer of an audit report), or the manufacturer or supplier of a product, meets the requirements of accepted practices, legislation, prescribed rules and regulations, specified standards, or the terms of a contract. This certification/confirmation is in the format of a document issued by a designated authority. It also includes licences which are revocable written (formal) agreement by an authority or proprietor (the licensor) not to assert his or her right (for a specific period and under specified conditions) to prevent another party (the licensee) from engaging in certain activity that is normally forbidden (such as selling liquor or making copies of a copyrighted work). Also called a permit.
Profile Snapshots
Profile Snapshots are historical information artefacts that reflect the different facets of an enterprise's profile as it existed at a particular point in time. Snapshots can be made of any object that is considered to be relevant for this purpose, e.g., governance frameworks and registers (Risk Register, Asset Register, Policies and Procedures, and so on), registrations, licenses, audits, evaluations, dashboards, analysis outcomes and situation assessments and more. Snapshots can take one of two formats; it can either be an instance of a specifically defined object type, or alternatively, it can be an undefined attachment. Undefined in this context refers to (image) attachments, where the details of the attachment are undefined (the snapshot instance is described in terms of the date, time, source and the 'kind of' snapshot is is, but the attachment's content elements are not defined). When a snapshot is an instance of a specifically defined object type, it means that an Object Type definition exists which describes each element of the snapshot instance (in other words, a subtype definition is available for the particular snapshot, e.g., Balance Sheet, Income Statement, etc.). These snapshots are typically created using the functions provided by another Bizverse portal (for example, a Growthware offering that is provided by a certain Community sponsor may allow the user to develop a strategic enterprise development plan; using the facilities provided by such portal one would be able to take a snapshot of the resultant Strategic Portfolio, which can then be added it to the Enterprise's Bizverse Profile).
Workbench Architecture
Workbooks & Functions
A single instance of the Bio-Sheet is maintained per Workspace. In other words, there is only one Bio-Sheet for your organization which reflects its current information (you can take snapshots of this sheet each time it is updated should you wish to maintain a historical perspective of this information; if your organization is part of a group, each organization would have its own Workspace and thus its own Bio-Sheet - you can use the Organization Hierarchy Workbook that is provided by the Resources & Effects Workbench to show your organization's relationship to others in the group; a snapshot of this hierarchy can be added to the profile).
Besides the normal object attributes that are included with the Bio-Sheet (e.g., organization name, legal type, description, etc.), the workbook object model makes provision for multiple:
Industry classification codes,
Executive and management resources,
Product brands,
Outside service firms,
Social media assets, and
Verifications and certifications.
A wide range of snapshot types can also be used to add additional facets to the profile, such as financial performance (e.g., balance sheets and income statements) and any of the outputs of the Enterprise Environment Definition Workbench (such as the organization's hierarchy).
For more information, see Related Topics below.
Navigation & Processing Options
With the Enterprise Bizverse Portal active - www.bizverse.biz - use the Workbench Selector to activate the Enterprise Profile Workbench. Workbook objects and related structures that can be accessed once this workbench is active are as follows:
Enterprise Bio-sheet - use the Workbook Selector to pick this option from the list that is presented in the drop-down control; use the Edit button control located in the Workbook Toolbar to update the Bio-sheet information; use the Drill-Down button control located in the Workbook Toolbar to activate the Attributive Objects Pane which allows you to manage the following sub-components of the Enterprise Bizverse Profile:
Snapshots - click the Snapshots Tab in the Attributive Objects Pane to view the set of snapshot instances that are part of your organization's profile; with the Snapshots Tab in the Attributive Objects Pane active, double click the desired snapshot instance to open and view its content; use the Add Snapshot Instance Button control to add another snapshot instance; use the Delete Snapshot Instance Button control to remove and archive a selected snapshot instance;
Industry Classifications - click the Industry Classifications Tab in the Attributive Objects Pane to view the set of industry classification instances that are part of your organization's profile; with the Industry Classifications Tab active, double click the desired classification instance to open and view its content; use the Add Industry Classification Instance Button control to add another classification instance; use the Delete Industry Classification Instance Button control to remove and archive a selected classification instance;
Product Brands - click the Product Brands Tab in the Attributive Objects Pane to view the set of product brand instances that are part of your organization's profile; with the Product Brands Tab active, double click the desired product brand instance to open and view its content; use the Add Product Brand Instance Button control to add another product brand instance; use the Delete Product Brand Instance Button control to remove and archive a selected product brand instance;
Executives & Management - click the Executive & Management Tab in the Attributive Objects Pane to view the set of executive and management resource instances that are part of your organization's profile; with the Executive & Management active, double click the desired executive and management resource instance to open and view its content; use the Executive & Management Resource Instance Button control to add another executive and management resource instance; use the Delete Executive & Management Resource Instance Button control to remove and archive a selected executive and management resource instance;
Outside Service Firms - click the Outside Service Firms Tab in the Attributive Objects Pane to view the set of outside service firm instances that are part of your organization's profile; with the Outside Service Firms Tab active, double click the desired outside service firm instance to open and view its content; use the Add Outside Service FirmInstance Button control to add another outside service firm instance; use the Delete Outside Service Firm Instance Button control to remove and archive a selected outside service firm instance;
Social Media Assets - click the Social Media Assets Tab in the Attributive Objects Pane to view the set of social media asset instances that are part of your organization's profile; with the Social Media Assets Tab active, double click the desired social media asset instance to open and view its content; use the Add Social Media Asset Instance Button control to add another social media asset instance; use the Delete Social Media Asset Instance Button control to remove and archive a selected social media asset instance;
Workbench Objects Processing Cycle
1.
1.
2.
2.
3.
3.
When a Bizverse Workspace is created (as part of the registration procedure), the Bio-sheet record instance is automatically created (in other words, it is created when you register a Bizverse Workspace for your organization). Once a user has been granted appropriate access rights, the Bio-Sheet can be accessed and updated.
The attributive objects (or sub-components) of the Enterprise Profile (e.g., snapshots, product brands, executives & management, etc.) can be accessed and updated from this point in the portal's user interface. That is, from the Bio-Sheet display, use the Drill-down Button control to access the desired attributive object - the Attributive Objects Pane will appear with the attributive object options shown as tabs across the top of the pane; click the tab label to bring the related sheet into focus
With the relevant attributive object sheet active, select and use the appropriate tool to perform the required action (e.g. add, edit or remove an instance of the active object type).
Page updated
Report abuse