Desegregation reduces the size of the organization byEliminating jobs and layers of middle managers and flattening the hierarchy. The

Conference Board reports that 90 percent of its members downsized during the last five

years, and about two-thirds of the executives representing a broad cross The resulting horizontal corporation may organize its activities into a small number of key processes (e.g., new product planning, sales generation, and customer service).7 Multifunctional teams are the primary organizational units, and providing superior customer value is a key objective and measure of performance. Employees are encour­aged to make regular contact with suppliers and customers