Creative Size: Responsive

Max File Size/Initial Load: 250kb

Max Subload: 500kb

Required Creative Assets: Layered PSD files, product captions, high res images (jpg or png), logo (svg/eps/png), brand guidelines or storyboards, custom fonts, URL 

To optimize production time, provide Photoshop PSD files/storyboards in layers based on the ad breakpoint sizes: 1800x250, 1024x250, 768x250, 320x250

• Images: 1280x250 (max of 5)

• Captions: max. 60 characters including spaces

Max Animation Length: 15s

Looping: Not allowed

In Banner Video Supported: Yes (Please supply mp4 file based on these specs)

Third Party Tags Accepted: No

Third Party Trackers Accepted: Yes, single set per overall unit (must be secure)

Verification Tags Accepted: Yes (monitoring only)

Important Notes:

• Minimum 3 content pieces​, maximum 5 content pieces​

• Globe and Mail colours cannot be used within the creative design = Red: Hex #DA161F & Grey: Hex #595959 

• All creative must include client branding and utilize a 1 pixel visible border. 

• Please review additional important information here.