These specs are for direct buy creative on Times Of India and its mirror sites.
All 3rd party tags, hosted files and/or redirect URLs must be secure (https://)
Please provide the full URL path for your landing page. Supplying URLs within hyperlinks is to be avoided.
All TOI rich media units must be built by our in-house Globe Creative Studio for optimal design, functionality and deployment. Please supply PSD files and all other necessary build files listed for the unit by the above due date.
For third-party tracking on TOI rich media units units, please supply one set of 1x1 impression and click tracking tags for the entire unit.
It is possible to track clicks on the mobile web interstitial by individual size variants upon request. However, only a single impression tracker can be used across the unit
Verification tags must be set to monitoring only. Ad blocking is not allowed. It is highly recommended that the verification parameters are removed for sponsorship/takeover executions.
Creative that falls under the following categories requires approval from our Legal team before launch: Public Policy/PSA, Political, Advocacy, Charity, Gambling/iGaming, Pharma/Healthcare, Tobacco, Alcohol, Marijuana & Vaping.
Please submit creatives requiring Legal approval at least 5 business days before launch.