HERE ARE SOME COMPUTER ADVERTISMENTS FROM THE PAST AND PRESENT HIGHLIGHTING HOW TECHNOLOGY CAN PLAY A BIG ROLE IN STUDENTS LEARNING AND EDUCATION AND HOW TECHNOLOGY IS PROMOTED AND TEARGETED TO CERTIAN AUDIENCES THROUGH MEDIA
THIS COMPUTER AD FROM THE 1980S HIGHLIGHTS THE FEATURES THAT THIS SAKATA SC-1000 HAS SUCH
CRT DISPLAY MONITORS
RGB SUPER HIGH RESOLITION
BUT THE RELEVANCE OF THIS AD IS THAT IT HIGHLIGHTS HOW THIS DIGITAL TECHNOLOGY CAN OPEN A "NEW WORLD OF LEARNING" FOR STUDENTS
THE ADVERTISMENT PLAYS AT THE NOTION THAT THIS TECHNOLGY WILLL IMPROVE YOUR EDUCATION.
HAVING THE DAD OR TEACHER NEXT TO THE COMPUTER AND THE CHILD SMILING INDICATES THAT THEY ARE ENJOYING THE LEARNING EXPEREINCE AND IT IS AN INTERACTIVE AND ENJOYABLE FORM OF LEARNING (SELWYN, 2016)
THIS ADVERTISMENT INDICATES THAT TECHNOLOGIES ALLOW STUDENTS TO WORK ON ACTIVITIES AND HAVE NEW OPPURTUNITES TO LEARN THAT WERE NOT POSSIBLE WITHOUT DIGITAL TECHNOLOGY
THIS RECENT MACBOOK ADVERT USES SIMILAR TECHNICAL LANGUAGE THAT PROMOTES HOW EFFICNET AND SUPERIOR THIS MODEL IS TOO OTHER COMPTUTERS AND ISMILAR TECHNOLOGIES.
THIS AD IS NOT AS FOCUSED ON PARENTS OR TEACHERS BUT DOES HIGHLIGHT NEW FEATURES THAT WOULD ALLOW FOR STUDENTS TO USE NEW TECHNOLOGIES AND HAVE THEIR HANDS ON THE NEWEST EQUIPMENT THAT COULD ENHANCE THEIR LEARNING THROUGH GETTING THIS TECHNOLOGY.
(KRAUSE, 2020) REINFORCES HOW NEW TECHNOOGIES CAN ALLOW FOR ENHRICHED AND UNIQUE LEARNING WHICH IS WHY APPLE PROMOTING THE NEWEST FEAUTERS AND CAPABILITIES OF THIS MODEL STILL APPEALS TO STUDENTS AND PARENTS