HubSpot's email feature is a powerful tool that enables users to send personalized, automated, and tracked emails directly from the platform, integrated within its CRM. It offers various functionalities that support marketing, sales, and customer service teams. Here’s an overview of the key features and benefits of HubSpot’s email tool:
HubSpot offers customizable email templates that can be saved and reused, allowing you to streamline repetitive communication tasks, such as follow-ups, product updates, or meeting confirmations
HubSpot tracks when a recipient opens your email or clicks on links within it. This allows sales reps to follow up with prospects at the right time, based on their engagement level.
Sales reps can receive real-time notifications when a prospect opens or clicks an email, helping them to respond quickly and engage with interested leads
How to view emails in HubSpot:
From your HubSpot homepage choose the customer profile you'd like to update and click their name to expand their profile.
From the customer's profile click on the "Emails" tab to view emails sent to the customer