The 5 graded criteria are based on the Design Thinking Process model:
Empathize, Define, Ideate & Model, Design, Present
Use this list of design specification categories to:
1: Help guide the investigation of a problem to justify why it is a problem
2: For the creation of the exact product design specifications
3: To evaluate ideas and justify their feasibility
4: Develop testing methods of important Design Specifications
Note: Make sure that if a specification is marked as High Priority, you then design and test for it. i.e.: if you have 15 high priority specs, you should test those 15 specs in those criteria sections.
If you do not have clear evidence of research and repeated field testing of iterative models on actual clients, you will not get higher than a “4” on your IA.
Above is an example Persona Profile template to get ideas from to develop yours.
Other Persona Templates that could be used and modified:
This site details a process to follow for developing personae and templates to use and modify.