Embedded Files
Words you hear around the office, but might not know what they mean. These terms are not customer facing.
AOV – Average Order Value
API – Application programming interface
AR – Augmented Reality
ALP - Article Landing Page
Attribute – Refers to a specific characteristic about a product
BA – Business Analyst
BAU – Business as Usual
BI – Business Intelligence
BIP - Bundle Information Page
BF – Black Friday
B/O – Browse Only or Back Order
BODFS – Buy Online Deliver from Store. Customers can buy select items online and have them delivered from the store. See standard messaging.
BOPIS – Buy Online Pick Up in Store. Customers can buy most store items online and pick them up at the store they localized. See standard messaging.
BORIS – Buy Online Return in Store. Customers can buy items online and return them to a store with the exception of Major Appliances. See standard messaging.
BOSS – Buy Online Ship to Store. See standard messaging.
Breadcrumb – The path a customer takes when navigating the website. It's located above the page name – Ex: Home / Appliances / Washers & Dryers)
BYO – Buying Office
CAT page – Category Page. Top level landing pages on .com. Ex. Plumbing L1, or Garden Center. The hierarchy goes Cat Page> PLP > PiP.
CEM – Category Experience Manager
Certona – Suggested product based on customer browse behavior (has an “Add to Cart” button)
CHUB – Commerce Hub
CMC – Commerce Management Center
Collection – Family of like items shown online
Content Pod – Square shaped page component that contains one or all of the following: image, copy, links.
Content Matrix – The document that contains the suggested layout and structure of a page, as well as, identifies each content pod and provides links on the page. Provided by Category Experience team.
CMC – Commerce Management System (promotions engine)
CSAT – Customer Satisfaction
CTC – Customer Contact Center
DC – Distribution Center or Digital Content
D/C/S – Department Class Sub-Class (Dept Class Sub-Class). Example: An LED light bulb is in D27/ Class 1 / Sub-Class 11.
Deep Dive - A project in which multiple teams work cross-functionally to review a page to update and improve the overall customer experience and usability of the page. This can include creating new or updates to PLPs, PIPs, Category and Content pages.
DAX – Digital Asset Execution
DC – Distribution Center or Digital Content
DCA – Digital Content Analyst
DCC – Digital Content Coordinators
DCM – Digital Content Manager
DFS – Deliver From Store
Digital Asset – Image in a .jpg format or an item’s supporting documentation in a pdf format
DD – Depot Direct (Appliance Delivery System)
DETA – Dynamic Estimated Time of Arrival
DFC – Direct Fulfillment Center
DFM – Direct Fulfillment (Online) Merchant
Discontinued – Items no longer being sold still searchable
DIV – Division
DTC – Direct to Customer
Dynamic Cartridge – Programmed by designer to serve up specific product such as, “Top” or “Best-Selling”
EDI – Electronic Data Interchange
EDLP – Everyday Low Price
EDQ – Enterprise Data Quality
ELT – Executive Leadership Team
EOD – End of Day
EOW – End of Week
FPN – Featured Product Node; not reachable thru taxonomy
FPO – For Position Only
GLN – Global Location Number
GOM – Global Ops Manager
GTIN – Global Trade Item Number
Hardlines – D21-Lumber, D22-Building Material, D25T-Hardware Tools, D26-Plumbing, D27E-Electrical, D28I-Outside Garden, D28O-Outside Garden, D28P-Power Tools, D29B-Bath and D30-Millwork.
HAZMAT – Hazardous Material
HDC – Home Decorators Collection
Hero – Content featured on top of hd.com category pages
HP – Home Page
IDM – Item Data Management
IPM – Inventory Planning Manager
IPR – Instant Price Reduction/Strikethrough or Inventory Planning & Replenishment
IRG – Item Relationship Group
ITF14/I2of5 – Unique 4 digit barcode used to identify the Each, Case and/or Pallet packing levels
KPI – Key Performance Indicator
Landing Page – The main page for a specific department or category – broken down by L1, L2, L3 and L4. (Ex: Appliances / Cooking / Cooktops --- Appliances = L1 | Cooking = L2 | Cooktops = L3)
Left Nav – Left navigation panel on homedepot.com site to help consumers filter to specific products.
LOB – Line of Business
LOB Building Materials – Departments carrying building products – 21–Lumber, 22– Building Materials, 26P–Plumbing, 27E– Electrical, 30–Millwork
LOB Decor – Departments carrying décor items – 23F–Flooring, 24–Paint, 27L–Lighting, 29A–Appliances, 29B–Kitchens/Bath, 59S– Blinds/Storage/Decor
LOB Hardlines – Departments carrying hardline items – 25H–Hardware, 25T–Tools, 28I–Inside Garden, 28O–Outside Garden
Localized – Customer who has store selected when browsing/shopping on homedepot.com
LOE – Level of Effort
LP – Landing Page
MA – Major Appliances
MA – Merchant Assistant or Major Appliances
MAP – Minimum Advertised Price (allowed by a supplier)
Merchlink – The merchandising system where information about store products is housed by BYO, Market and Store. Useful information, like prices and SKU statuses, can be found in MerchLink.
MFG Model # - Value designated by supplier that uniquely identifies their item
MKT – Market
MMM – Marketing Merchandising Manager
MSDS – Material Safety Data Sheet (required for items containing hazardous chemicals)
MST – Merchandising System Ticketing
MVP – Merchandising Vice President
Nested – Refers to a supply chain term describing whether an item can ship or be stored within another.
NLP – New Lower Prices - New Lower Prices Online. Usually used to match stores' initiatives.
Obsolete – Status for items which have been removed and are no longer sold or displayed online
OE – Order Entry
OLT – Online Leadership Team
OMS – Order Management System
OMS THD SKU – Online Unique SKU
OMS ID – Order Management System Identification Number
Onboarding – Process of adding a new supplier or item
OPMT – Online Pricing Management Tool
OSR – Online Site Request
PACMAN – Pricing Management System (Line Item Discounts)
PdM – Product Manager
PI – Program Increment
PIP – Product Information Page
PLP – Product List Page
PM – Project Manager
PMM – Product Management Meeting
PMO – Project Management Office
POC – Point of Contact
PRH/DCS – Product Reporting Hierarchy – Department/Class/Sub-class
Product Name – Item description displayed online
QBR – Quarterly Business Review QC – Quality Control
RB – Red Beacon
RDC – Rapid Distribution Center or Rapid Deployment Center
Redesign – The medium-sized Creative project type, which consists of rethinking the overall category experience. Can include creating new pages, content, and changing or updating display taxonomy. (Average timeline is 15 total weeks from end to end, with 7 weeks for creative execution)
Reformat – The smallest Creative project type, which consists of moving or replacing existing content pods and/or bringing the overall page up to current design standards. (Average timeline is 13 total weeks from end to end, with 5 weeks for creative execution)
Refresh – The largest Creative project type, which consists of rethinking the overall category experience. Can include, creating new pages, content, and overhauling the display taxonomy. Similar to a Redesign, but a much larger scope of work. (Average timeline is 19 total weeks, with 11 weeks for creative execution)
RGA – Return Goods Authorization Number
Right Rail – Right Side of the web page that contains information to help drive the customer’s buying decision for the item being viewed, such as advertisements, items that customers have purchased with the item being viewed, featured items, etc.
RTV – Return to Vendor
RWB – Red, White and Blue (4th of July Event)
SBA – Supplier Buying Agreement
SBF – Spring Black Friday
SBOTD – Special Buy of the Day
SEM – Search Engine Marketing
SEO – Search Engine Optimization
Sev – Severity
SDC – Stocking Distribution Center
SKU – Stock Keeping Unit
SLA – Service Level Agreement
SLT – Senior Leadership Team
S/O – Special Order
Softlines – D23F-Flooring, D23O-Organization & Storage, D24-Paint, D25H-Hardware, D27L-Lighting, D29-Appliances, D29K-Kitchen and D59-Décor.
SORD – Services Operations Request Database
SMM – Store Manager Meeting
SPM – Supplier Partnership Meeting
SPOC – Single Point of Contact
SPOT – Supplier Profile Onboarding Tool
SPP – Strategic Planning Process
SSKU – Super SKU. Group of like items displayed together online for customers
STEP – System that manages all item related data for THD. It contains the product content that is seen online. Another name for STEP is IDM (Item Data Management).
Taxonomy – Structured way that a product is categorized during item setup process (e.g. Appliances > Laundry > Dryers > Electric) Taxonomy is also known as Categorization.
TCS - Tata Consultancy Services. TCS provides IT services, business solutions, and outsourcing. TCS is also known as Off Shore. TCS consultants can reside in the U.S. or abroad in India.
THD – The Home Depot
Toaster A banner that is created by the Creative team, but published via the Live Person tool. A toaster enters the page from the top or bottom of the page, for a pre-determined amount of time, when a customer lands on the page.
UAT – User Acceptance Testing
UE/UX – User Experience
UGC – User Generated Content
UOM – Unit of Measure
UPC – Universal Product Code. It's an 8 or 12 digit barcode used to track items through the Point of Sale (POS) system.
UXA – User Experience Architect
UXD – User Experience Designer
VDF – Vendor Direct Freight
VMM – Visual Merchandising Manager
VOA – Voice of the Associate
VOC – Voice of Customer
WCS – WebSphere Commerce Suite
Web Walk – A process used to review products on HomeDepot.com using a set of criteria in which to be verified. A Web Walk can also be used for benchmarking to compare HomeDepot.com to other websites, such as Amazon, Lowe's, etc.
WERCS – World–Wide Environmental & Regulatory Compliance Solutions
Widget – In Etch, an element that has dynamic programming functions beyond basic user input. (Ex: a widget can be configured to display products based on user input parameters. The products then display and change based on availability and options selected)
Work Front – An issue request and project management tool that allows requestors, project managers, and creatives to communicate and track project progress together.
YMAL – You May Also Like. Refers to coordinating or similar products to an item to help drive the customer’s buying decision. These recommendations are automated by a third party, Certona.
YOW – Your Other Warehouse. Select items that are ordered online and shipped to the customer from The Home Depot are fulfilled through YOW. The database/platform for YOW is Mincron.
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