Mostly I work and think for myself. This is a good start when producing a blog, product, or a service. And I will find the first costumers, but then how do I get the next costumers? I can email my old clients, put it on socials and advertise. This will help me get a few more!
I have a good product. I know the costumers were happy with it, but they don’t need the product anymore or again. Because they know the subject. I have two choices go deeper into the subject and hope these ‘old’ clients want to know more about this subject. This is sometimes the case and not all old clients will buy this next product.
The other choice I have is to make this product even better, by looking on the internet what people are looking for online concerning my subject. I use for this 'Answer The Public' and feedback from old costumers. But the first one has more value when looking for new costumers, because then I can get a whole new public and there is the need for this product or service.
To use Answer The Public even better I should also make blogs and do pr with the tag words that are important in the product or service I am making.