Quarter One

Week Four: Sept. 28th - Oct. 2nd

Monday: Target Market lesson and assignment (GC). 

Tuesday: Group slides for video ad. Target Market assignment.  

Wednesday - Friday: Understanding the target markets and how they are reached. Assignmetn #3.

Week Three: Sept. 21st - 25th

Monday: Wrap-up discussion of the movie. Presentation: Commercial Media Literacy. Handout on Persuasive Techniques in Advertising. Evaluating a commercial: handout and computer. 

Tuesday: GC assignment - persuasive techniques.

Wednesday: Evaluate a Print Advertisement using magazine and newspaper ads. 

Thursday -Friday: Evaluating Print Ad assignment (GC). Look at slides and fill out the handout.

Week Two: Sept. 14th - 18th

Monday: Review Friday's assignment and discuss our media use. Consider weekend vs. weekday. Tuesday:  Deconstructing Google Form - complete and discuss.  Jingles and slogans - identifying and finding our own to share. 

Tuesday:  Sharing our slogans/jingles. Handout on ad techniques. Discuss product placement.

Wednesday - Friday: Watching "The Greatest Movie Ever Sold" and filling out study guide.

Week One: Sept 6th -10th

Monday: No School 

Tuesday: Introduction to the class, join Google Classroom. Reviewing expectations. Intro activity: Can you spot the fake news? Discuss.

Wednesday: Real or Fake news quiz as a group. 2 truth headlines and a lie created with a partner - share with class. 

Thursday: Famous logos and faces activity. Understanding Media Literacy. Watching a video and taking notes on the 5 key questions. Video. 

Friday: Sharing our 2 truths and a Lie presentations. What is media presentation/discussion. Assignment on GC, fill out the slides on your media use.