Graphic Design by Jakob

Thank you for visiting my Graphic Design page!

Scroll down below to see some selections of my work from this unit.

Spelling It Out- Typography Design

For this project, we created more advanced typography art using clipping masks, type on a path tool, and type modification techniques. I used a variety of edgy typefaces to express lines from The Shining with some masking in Photoshop.

Headlines Read Out- Magazine Cover Design

For this project, we analyzed real magazine cover layouts and got all the necessary measurements to create mockups for our own versions of their cover art. After that, we did our own photography and design work to shoot photos and design our own cover story. My magazine is Peoples, and I wanted to create a star/popular/celebrity story look!

Personal Logo Designs

For this project, we created logos and banners to advertise our own media work with marketing-ready graphics! These were some of the designs I created that reflect my brand and my style as an artist, and below is a YouTube banner I made showcasing my favorite design.

S.E.A. Program Logo and Branding Work

For this project, we worked with a new program at our partner school called Spaulding Educational Alternatives. We used input they provided on a design brief to offer some logo and graphic ideas that they can use when they open their new school campus. We are waiting to see which design they will pick to use on t-shirts, letterheads, stickers, their website, and more!

Variant Visuals Logo Designs

For this project, we worked with a team of filmmakers from the Burlington area who were seeking a new logo for their business. Using the notes they gave us in the creative brief, we designed logos that could look sleek and professional and ready to be animated. These were some of the designs I shared, and check out their work at https://www.facebook.com/VariantVisuals/

Get Hyped- MNDFL Drink Design

For this one-day class challenge, we competed to make the most interesting and most eye-appealing can/package design for a product called MNDFL (like “mindful”), a fictional energy drink that offered a healthier, earth-conscious, and more sustainable product than other more “macho” energy drinks. After making several logo thumbnails, I chose my favorite design to make this mockup of how my branding would look on an actual product can!

Build An Identity- Business Branding Design

For this project, we each got a fake business based on a real local business that we were tasked to make designs for. My business was Downtown Records, a local vinyl shop who wanted to showcase their classic appeal in a hip new way. To approach this project as a graphic designer, I analyzed my business by reading quotes and goals of theirs in a creative brief and then designed a 5-color scheme palette, collection of logo mockups, and a demonstration half-page advertisement to showcase how the business could make use of the visual brand I envisioned for them!

Spectrums of Light- Color Wheel Design

For this open-ended project, we showcased our knowledge of color theory to make our own color wheel where color drove the meaning behind our own original art piece. My color wheel features the artist’s primary and secondary colors and uses some Photoshop manipulation and brush work to imagine the color spectrum as fire in my hands!

The Big Show- Event Poster Design

For this project, we designed an event poster for a Higher Ground Show with a band or performer that we would love to go see! To do this, we had to create original assets and could only choose to use the artist’s logo or masked/manipulated photo if we wanted. Although this show isn't actually happening, it was good practice to explore graphic design for promotional posters. I made my poster for Tool reflecting the graphics and mood of their Lateralus album!

Cartoonize Yourself- Intro to the Pen Tool

This was our first time using the pen tool in Adobe Illustrator to make custom shapes. Using portrait photos as guides, we made cartoon versions of ourselves! We also printed these out as stickers.

Line It Up- Typography Alignment Design

For this project, we learned about typography practices like kerning, tracking, leading, paragraph alignments, justification, and font families to make typography art. For my design, I made text art of The Call of Cthulhu by HP Lovecraft.

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