Scroll down below to see some selections of my work from this unit. My favorites are at the top!
For this project, we made our own snowboard designs with a completely open-ended prompt! We made these as an homage to Jake Carpenter, the Vermont native who founded Burton snowboards and passed away in 2019. Using an official board mockup project file, these original designs are offered as a pitch to Burton for a new board design!
For this project, we designed our own magazine covers with original photography and graphics that were exact replications of the original magazine layout and styles. Using a copy of the magazine as our guide, we measured the layout specifications and created our own design with InDesign using photo edits from Photoshop and vector elements from Illustrator. I made my cover for New Yorker magazine with an original digital illustration.
For this project we worked with a construction/design company in Stowe called Fiddlers Green who focused on building homes and managing properties in some of Vermont's most beautiful areas. We submitted logo ideas for consideration to represent their Vermont-based construction work and to visualize the mythical Fiddlers Green from folklore of an afterlife where fiddlers played without ever tiring, like the company's work ethic and values! In addition to making logos, we also designed color schemes and mockups of t-shirts for employees featuring logo ideas.
For this project, we worked with a dance team based out of Burlington, Vermont. Led by Paula Higa, a professor of dance at University of Vermont, they specialize in deeply meaningful and metaphorical dance pieces to communicate through movement. Paula suggested we make designs with the PHD lettermark and that we could reference Brazil, her native country, in our works. These are some logos and a demonstration social media banner that I submitted to be considered!
Learn more about Paula Higa Dance at https://www.paulahiga.com/
For this project, we worked with an organization called Montpelier Alive to create original graphics for postcards and animation to decorate downtown Montpelier. The animations were turned into a full reel sequence and are being projected onto large building walls in downtown Montpelier this holiday season, so if you are in Vermont, make sure to check out our work in person!
Press play on the video file to jump to my animation sequence.
For this project we worked with a Burlington, Vermont-based musician who goes by the name of Nordheiim. Nordheiim produces techno and house music, so our logos worked to represent the vibe of electronic music and also incorporate Nordheiim's love for biking and the outdoors. Check out his music at https://soundcloud.com/nordheiim
This project was a class design challenge to create a logo and package design for a new coffee drink by a fictional company called Cappuccino Culture. For this challenge, Cappuccino Culture were hiring our class to design branding and a package “cover” for a new iced coffee drink called Vermont Sunrise (and their new flavor Cocoa Immersion). These were some of my design concepts, and I used my favorite design to showcase the product on two mockup ideas of the can!
For this project, we partnered with The Vermont Network to create graphics that addressed issues of violence, disrespect, mental health, and other challenges that young people face. After a presentation from the local group Mosaic who work to protect victims of sexual violence, we chose and researched topics that could be used by The Vermont Network and their state-wide partners to promote healthy relationships and prevent violent behaviors. Using the organizations’ brand toolkits to guide us, these designs were offered as posters and square social media posts to promote their work, and this will be shared all across the State. I made my designs about mental health and how it's important to be aware of our own emotions.
To practice some of the graphic design and branding work we’ll be doing with clients this year, we started original identity design work by practicing with fake businesses. After learning about these businesses with a creative brief, we worked to design a set of logo concepts, a color scheme, and a demonstration half-page advertisement for them. My business was Total Home and they wanted a logo that creates and reinforces the company's branding.
For this project, we used typography as building blocks for our own original art pieces. We used functions like type on a path and vector text editing to stretch, bend, and arrange type as a graphic object. I made this design based on Orla Gartland's debut album, Woman on the Internet. It's a great album, stream it.
This was our first real design project to make vector art. We used the Pen Tool to learn about creating vector graphics with closed shapes and layers to create cartoon versions of characters!
This was our first project using InDesign to organize typography. We chose interesting pieces of text and used typography design principles like alignment, justification, and font variations to communicate visually so the type could speak beyond the words. I made my design based on In the Desert by Stephen Crane.
This was our first graphic design challenge where we all had the chance to create a design based on an open-ended prompt, with prizes for the most creative and most technically complex designs. This design challenge prompt was to create an interesting abstract or concrete graphic using triangles as building blocks for our visual form.