Scroll down below to see some selections of my work from this unit.
Personal Media Artwork Branding Logos
For this project, we designed logos to represent ourselves and our own professional work as media artists. After brainstorming and creating some logo ideas, we shared these with the class for feedback and finalized our designs with social media banners to advertise the work we will be creating into the future. Look out for this logo more soon!
Hit the Slopes- Snowboard Designs
For this project, we made our own snowboard designs with a completely open-ended prompt! We made these as an homage to Jake Carpenter, the Vermont native who founded Burton snowboards and passed away in 2019. Using an official board mockup project file, these original designs are offered as a pitch to Burton for a new board design!
Vermont Network and Mosaic Designs
For this project, we partnered with The Vermont Network to create graphics that addressed issues of violence, disrespect, mental health, and other challenges that young people face. After a presentation from the local group Mosaic who work to protect victims of sexual violence, we chose and researched topics that could be used by The Vermont Network and their state-wide partners to promote healthy relationships and prevent violent behaviors. Using the organizations’ brand toolkits to guide us, these designs were offered as posters and square social media posts to promote their work, and this will be shared all across the State. I made my designs about the Mosaic organization itself with metaphoric imagery in their color scheme.
Learn more about The Vermont Network and Mosaic by clicking on the links!
National Geographic Magazine Cover Designs
For this project, we designed our own magazine covers with original photography and graphics that were exact replications of the original magazine layout and styles. Using a copy of the magazine as our guide, we measured the layout specifications and created our own design with InDesign using photo edits from Photoshop and vector elements from Illustrator. I made my cover for Natural Resources magazine with a photo I shot of fungus growing.
Nordheiim Musician Logo Designs
For this project we worked with a Burlington, Vermont-based musician who goes by the name of Nordheiim. Nordheiim produces techno and house music, so our logos worked to represent the vibe of electronic music and also incorporate Nordheiim's love for biking and the outdoors. Check out his music at https://soundcloud.com/nordheiim
Paula Higa Dance Designs
For this project, we worked with a dance team based out of Burlington, Vermont. Led by Paula Higa, a professor of dance at University of Vermont, they specialize in deeply meaningful and metaphorical dance pieces to communicate through movement. Paula suggested we make designs with the PHD lettermark and that we could reference Brazil, her native country, in our works. These are some logos and a demonstration social media banner that I submitted to be considered!
Learn more about Paula Higa Dance at https://www.paulahiga.com/
Cartoon Portrait Vector Design
This was our first real design project to make vector art. We used the Pen Tool to learn about creating vector graphics with closed shapes and layers to create cartoon versions of characters!
Spell It Out- Typography Art Piece
For this project, we used typography as building blocks for our own original art pieces. We used functions like type on a path and vector text editing to stretch, bend, and arrange type as a graphic object. I made this design based on a mountain from a backpacking trip made out of Wyoming mountain names.
Build An Identity- Branding Designs
To practice some of the graphic design and branding work we’ll be doing with clients this year, we started original identity design work by practicing with fake businesses. After learning about these businesses with a creative brief, we worked to design a set of logo concepts, a color scheme, and a demonstration half-page advertisement for them. My business was Footwork, a new nightclub opening, and they wanted bold flashy elegant branding.
Three Sides Is All You Need- Triangle Design Challenge
This was our first graphic design challenge where we all had the chance to create a design based on an open-ended prompt, with prizes for the most creative and most technically complex designs. This design challenge prompt was to create an interesting abstract or concrete graphic using triangles as building blocks for our visual form. My design won as the most creative piece.
The Big Show- Event Poster Design
For this project, we practiced designing posters for shows taking place at Vermont’s biggest music venue, Higher Ground in Burlington. Although we were allowed to use a logo and a photo of the performers, this design is fully original! Although this show isn’t actually happening, I really wish it was!
Holiday Animation and Postcard Design for Montpelier Alive
For this project, we worked with an organization called Montpelier Alive to create original graphics for postcards and animation to decorate downtown Montpelier. The animations were turned into a full reel sequence and are being projected onto large building walls in downtown Montpelier this holiday season, so if you are in Vermont, make sure to check out our work in person!
Press play on the video file to jump to my animation sequence.
This project was a class design challenge to create a logo and package design for a new coffee drink by a fictional company called Cappuccino Culture. For this challenge, Cappuccino Culture were hiring our class to design branding and a package “cover” for a new iced coffee drink called Vermont Sunrise. These were some of my design concepts, and I used my favorite design to showcase the product on the mockup of the can!