Marquee (hero)

Prodege owns and operates seven distinct brand sites, each with its own set of custom ad unit sizes. With minimal overlap in unit dimensions across sites, my team was tasked with producing up to 36 unique ad units. To streamline production, create consistency in headers across all brands, and better utilize the top third of the advertorial real estate for clients, I proposed a modified header image carousel.

Current Header Designs

Original Layout - In Page

Re-Designed Layout:

For this design, I maximized the image area to better showcase client content, tailored the copy on the right to align with our branded typography, and emphasized the "earn amount" in the bottom left to highlight value for the user. The "Earn" element is designed to be dynamically generated, making it easy for the sales team to update regularly. This unit consolidates three separate ad placements into one, offering a more effective solution for the Shop landing page. Additionally, it presents an upsell opportunity to drive incremental revenue with each launch.

New Design - In Page

TYPOGRAPHIC OPTIONS