Interaction Studio: Interaction

Overview

1. Interaction Property:

   • Used in the SalesforceInteractions namespace.

   • Identifies specific user actions (e.g., AddToCart, Purchase, Comment).

   • Available exclusively in the SalesforceInteractions namespace.

2. ItemAction Property:

   • Used in the Evergage namespace.

   • Identifies user actions when the SalesforceInteractions namespace is not used.

   • Should be used instead of interaction in the Evergage namespace.

Key Points

• The interaction property in SalesforceInteractions namespace and itemAction property in Evergage namespace are used to track and send specific user interactions to Personalization.

• These properties help in capturing important user actions like adding items to the cart, viewing the cart, making a purchase, etc.

Explanation

1. Interaction Property:

   • Usage: Used in SalesforceInteractions namespace to track user interactions.

   • Examples:

     • AddToCart: Captures the action when a user adds an item to the cart.

     • ReplaceCart: Captures the action when the cart content is updated.

     • Purchase: Captures the action when a purchase is made.

2. ItemAction Property:

   • Usage: Used in Evergage namespace to track user interactions.

   • Examples:

     • AddToCart: Captures the action when a user adds an item to the cart.

     • ViewCart: Captures the action when a user views the cart.

     • Purchase: Captures the action when a purchase is made.