📢 [UPCOMING] Seller Portal Refresh, please refer to this FAQ for more information!
Chapter 1
Listing your product(s) on FairPrice Online
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Chapter 2
Giving your product a clear and direct name
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Chapter 3
Communicating accurate and informative information for your product
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Chapter 4
Uploading clear, quality and relevant images
Chapter 2: Giving your product a clear and direct name
To allow customers to easily understand and identify what product you are selling at one glance, a clear and direct naming convention for your product is necessary.
(1) Naming structure formula
Brand <space> Product Type <space> Hyphen <space> Variant/sub-variant
e.g. Kodomo Baby Wipes - Moisturizing
(2) Best practices for product naming
Do not include pack size in the product name. There is another field for product pack size.
Example: Toplook Hand Cream - Moringa 100ml
No special characters are allowed except: &, +, single apostrophe (‘), brackets.
Please ensure that each word is in proper case with the first letter being capital .
For the word “with”, ”to”, “and” please remain lower case for conjunction words.
Please ensure that the character count of the online display name is within 65 characters including the space used between words.
Example: Toplook Hand Cream - Moringa (Character count: 28)