PAIN & GAIN Issues 

Individuals/organizations move under two major drivers; pain & gain

All individuals and organizations are subject to the impact and influence of these two driving forces.  Every move, every action and every conscious thought would be either to get rid of a pain, or to score a gain somehow, somewhere.   Think about it and you will find it is a true statement that represents reality of life. 

While gain is extremely important, it is very often ignored and forgotten under pressures coming from pain issues, challenges and problems.  Hence, it is quite sensible to say that PAIN has higher priority than GAIN, although -on its own merit-,  GAIN is far more important and more crucial to the future of individuals and organizations alike. 

PAIN  & GAIN

In this illustration, we are showing that we will take the pain issues (in red) down to their zero or minimal level so that we can then pursue the gain issues (in green) to bring them to the maximum level and turn the individual/organization to a rising star

We can deal with this topic at two levels;