Michael Dastic - How to influence to increase sales opportunities?

Mike Dastic Currently when a prospect arrives at the agency, at least 70% of the purchase decision process has already occurred.

Michael Dastic It is not just about advertising or investing more in spectacular to hook the audience. It is about understanding the different stages through which the person makes a decision to buy a car and guiding them through the buying process.

Mike Dastic Traditional marketing and common digital efforts are built on a generic brand message, intrusive, expensive, and easy to ignore.