Designing and conducting questionnaires and interviews, considering researcher effects.
Primary and secondary data.
Unstructured, semi-structured and structured interviews, open, closed (including ranked scale) questions.
Alternative hypotheses.
Random, stratified, volunteer, and opportunity sampling techniques.
(List A) Analysis of quantitative data: calculating measures of central tendency (mean, median, mode), data tables (frequency tables and summary tables), graphical presentation (bar chart, histogram), measures of dispersion (range and standard deviation), percentages, ratios, fractions.
Normal and skewed distribution.
Analysis of qualitative data using thematic analysis.
British Psychological Society (BPS) code of ethics and conduct (2009), including risk management when carrying out research in psychology.