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CONCEPTUALIZATION PROCESS
CONCEPTUALIZATION PROCESS
To avoid common dysfunction, we used various conceptualization methodologies to guarantee that we had enough choices. During this approach, our major goal was to generate as many ideas as possible without assessing the quality of each concept.
"IT IS ABOUT QUANTITY AND QUALITY"
We deployed following exploration methods
Brainstorming
Internal Search
Mind Map
Heuristic Cards
Combination Table
Functional Decomposition
Conceptualization Tree
Brainstorming
Each team member took a few minutes to brainstorm and jot down our initial thoughts and ideas related to the hair care product applicator. These thoughts included features, design elements, materials, and any other relevant aspects. We used different ways to brainstorm, pushing us to think of most realistic to the most wildest idea of a hair care product applicator. We used a idea brick that we passed around. Each time a person had a brick in their hands, they had to come up with an idea. This helped us think of a lot of ideas, some of which made its way to our top concepts- like the circular shape and paddle brush idea.
Internal Searching
We each brought our creative expertise to the table, considering ergonomics, aesthetics, and user experience to conceptualize a unique and user-friendly applicator. The ideation process was enriched with valuable insights and innovative concepts, aimed to ultimately lead us to the creation of a successful and competitive product.
Mind Map
Creating a mind map in a collaborative manner allowed our team to visualize and structure our ideas, ensuring that we consider all relevant aspects of the hair care product applicator's development. The mind map was documented, by taking a photo of a physical map. This documentation served as a reference for future meetings and development stages.
Heuristic Cards
As our team worked with heuristic cards, the prompts on the cards led to discussions and debates about various design aspects. This collaborative process helped us in refining and enhancing ideas by leveraging the collective knowledge and creativity of the team. They guided our thinking, encouraged innovation, and helped ensure that the design process was thorough and user-focused.
Combination Table
Working on the combination table enabled us to see different possibilities that we could develop by combining different features of the device. We were amazed by the large number of ideas we could generate from this table and it was a useful tool to help us consider multiple aspects without missing any.
Combinations explored:
Combinations explored:
Ball bearing, modified brush, with handle, and battery power.
2. Ball bearing, modified comb, with handle, and human power.
3. Suction pressure, modified comb, with slot for fingers, and human power.
Functional Decomposition
The four of us got together and imagined ourselves as users of our device. We discussed on the different stages of using the product that the user would take. This helped us draw a detailed functional decomposition diagram that enabled us to focus on every stage product's function.
Conceptualization Tree
Drawing a conceptualization tree helped us arrange the aspects in an organized manner. We categorized different ideas that gave us a clearer picture of the multiple ideas we had. This provided us a better understanding to compare different ways in which we could begin down-selecting.
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