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Introducing Mane Magic - the revolutionary solution transforming the hair oil application experience. Traditional methods often leave users with messy, oil-coated hands and limited access to their scalp. Mane Magic changes the game entirely. Designed to precisely deliver nourishing oils directly to the roots, it eliminates the mess while enhancing effectiveness. This innovative device ensures controlled oil flow, offering unparalleled convenience and efficiency. For individuals seeking a seamless and mess-free way to care for their hair, Mane Magic presents a game-changing opportunity. We are tapping into this burgeoning market and revolutionizing the way people care for their hair.
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Even with other applicators existing in the market, using one's hands remains the most common hair oil application method due to its effectiveness. But the mess in the process is real. Mane Magic would decrease messiness while being highly effective in oil dispensing, through an ergonomic handle and roller-ball tips attached to flexible bristles, which none of our competitors have.
MARKET SEGMENTATION
We fit in the hair care appliance market. We are targeting the other appliances segment valued at $805.7 Million, growing at a rate of 5.5% annually like the rest of the market. Our target segment is projected to be worth $1.053 Billion at the end of our 5-year evaluation period.
Of this, we are targeting a market share of 1.2% at the end of 5 years, that is yearly sales of $12.6 million at the end of year 5, growing annually from 0.3% compounding at a rate of 32%.
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