McDonalds Analysis_en
FINANCIAL STATEMENT ANALYSIS
"A Study Case Analysis"
McDonald's
Prepared by :
Baha'a Fares
Mohammed Aburaya
Ahmed Mousa
Supervised by :
Dr. Emad Abu Shaban
Dec. 2008
TABLE OF CONTENTS
PART (1)
HISTORICAL BACKGROUND
McDonald's
Products
McDonald's History
Global Location…
PART (2)
FINANCIAL ANALYSIS
CEO Letter
PART (3(
ACCOUNTING ANALYSIS
Key Accounting Policies
Financial Statements
Balance Sheet
Income Statement
Statement of Shareholders
Statement of Cash flow
Latam Transaction
McDonald's & Burger king
Chart for McDonald's & Burger king
Ratios Analysis
PART (4)
INDUSTRY ANALYSIS
Market Size
Five Competitive Forces
PART (5)
CORPORATE STRUCTURE, GOVERNANCE,
LEADERSHIP & STRATEGIC MANAGEMENT
Executives' Names…
Strategic Moves
Strategic Groups…
Fast-Service…
Vision/Mission/Objectives
Rising Issues-Customer Service
Opposing Viewpoints
Health Factor
PART (6)
COMPANY ANALYSIS
SWOT Analysis
Value Chain Analysis
PART (7)
CURRENT & FUTURE SUCCESS
PART (8)
SOLUTION ANALYSIS
Alternate Strategies
Recommended Strategy
Executing the strategy and control
PART (9)
CONCLUSION
REFERENCES