Case Study Evaluating Guidelines

Case-study Evaluating Guidelines

Financial Statements Analysis

Fall 2010

Prepared By

• Lecturer: eMad AbuShaaban
• Accounting Department
• Al Azhar University - Gaza

Guidelines:

1. Executive Summary

2. Background

3. Financial analysis.

4. Industry Analysis,

a. PESTEL Analysis

5. Corporate Structure

a. Company Structure,

b. Governance,

c. Leadership

d. Company vision and mission

e. Business strategies

f. Competitive Advantage/Analysis

6. Company Analysis,

a. SWOT analysis

7. Current and Future Success

8. Solution Analysis

a. Strategic Alternatives

b. Alternatives Assessment

c. Recommended Strategies and Support

9. Implementation Plan

a. Financial Plan

b. Marketing Plan

10. Presentation Materials

11. Resources, Appendices and Exhibits

End