A Guide to Patch's Local Editor Data Dashboard

Tacking your performance and making data-informed editorial decisions 

Local editors assigned to a territory of Patch communities (aka, a beat) can access a data dashboard with their essential metrics: page views, email open rates, unsubscribes, etc. The dashboard updates every day at 7 a.m. Eastern time. 

This one-sheet and video explain the dashboard in greater detail. 

You will need to...

• develop a routine of checking your data every day to see where you stand. 

• create your own content strategies to a) add active subscribers and b) reduce the number of people who leave or become disinterested in your content.

• review your personal data and strategies with your manager regularly in 1:1s.