Lawson Display

Your display must be visually attractive. When there are 56 displays, why will someone want to stop and look at yours?
You must have 1 to 2 pages of information on your display. People will only stand and read for maybe up to a minute. You should have enough info to engage the person, but not some much as to overwhelm them.
The layout of you information must be logically laid out and easy to follow.
You need to have your name easily readable on the front of your display.
A copy of your essay must be available on your display for the view to pick up and read if they want more information.