Color Theory

Understand the basics of color theory, including primary, secondary, and tertiary colors.
Learn about color schemes (monochromatic, complementary, analogous, triadic, and split complementary).
Explore how color can affect mood and emotion in design.
Apply color theory knowledge to create a simple design project.

Colored pencils or markers
White paper
Color wheel
Projectors or screens for presentations
Examples of different color schemes in art and design (e.g., paintings, advertisements, websites)

Color Schemes

Color Theory, review different types of color schemes and concepts.
Digital Scavenger Hunt! Find an artist that displays and uses one of these concepts. Add them to Google Slides to share out.
How can we create our own version of one or more of these?

Activator Question

What is your favorite color?

When you think of that color, what feelings or emotions does it make you think of?

Does that color remind you of a specific thing?

Color Psychology and Application

Personal Color Palette

Task: Students create a mini-poster or design representing their "personal color palette."
- Choose 3-5 colors they feel represent their personality or mood.
- Write a brief description of why they chose each color and its emotional meaning.
Encourage creativity: use abstract designs, symbols, or patterns.

Extension Activities/Extra Credit

Research how different cultures view colors (e.g., white as mourning in China vs. purity in the U.S.).
Explore how artists use color in famous works (e.g., Van Gogh’s vibrant yellows or Rothko’s emotional color blocks).
Design an advertisement for a product, choosing colors deliberately based on their psychological impact.
Color in Nature: Explore how color is used in nature (e.g., camouflage, pollination).
Color in Historical Art Movements: Analyze the use of color in different art periods (e.g., Impressionism, Abstract Expressionism).
Color in Advertising: Study how color is used to influence consumer behavior in advertising.

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