Visual Preference Report

Visual Preference Report

A visual preference survey was launched online with Brunswick City Schools to gather input from members of the community regarding the exterior design of the new 9-12 high school. The survey launched May 10th, 2024 and remained open for 40 days. It was distributed through the district’s school newsletter, during an in-person community event, through a hardcopy flyer, and listed on the district’s website and posted through their social media to encourage participation. There were 1,119 respondents, which included community members, parents, students and district staff.

Participants were presented with a series of 8 image pairings and 5 open-ended questions to help inform the exterior design of the new school. The image pairings reflected examples of aesthetic styles, window types, materials, textures, colors and other design elements to choose from. Participants were asked to indicate their preference for each of the two image pairings by selecting their preferred option and answering an open-ended question as to why they chose their option.

The feedback from this survey is incorporated into the design process to help guide the exterior aesthetic of the new high school.

Please note the image examples included in the survey were for illustration and information-gathering purposes only. They do not reflect the final design of the new building. The feedback from this survey will be incorporated into the design process to help guide the exterior aesthetic of the new high school.

The full report is compiled and ready for review: