Unit 13

New Media and Interpersonal Communication

UNIT LEARNING OUTCOMES

  • Relay pertinent key terms that help explain the emergence of masspersonal communication.
  • Distinguish between mass media and new media.
  • Bridge the conceptual gap between the theories presented earlier in the book, and those presented in the next module by providing some context on what a new media environment means for interpersonal communication.
  • Understand the evolution of academic thought regarding interpersonal communication in the new media environment.
  • Understand the concept of masspersonal communication.
  • Appreciate key ways that masspersonal communication has altered our interpersonal communication practices.
  • Achieve fluency with key terms related to masspersonal communication.
  • Master their own uses of masspersonal communication.

TABLE OF CONTENTS

MODULE 1: CMC, New Media, and Masspersonal Communication

  • Early research on computer-mediated interpersonal communication
  • New Media
  • Masspersonal communication

MODULE 2: Masspersonal Communication in Practice

  • Introduction
  • Parasocial relationships
  • Impression management
  • Privacy
  • Communication competence
  • Verbal communication
  • Nonverbal communication
  • Summary

contributor

Tim Appignani