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You are to produce several (more than 2) sketches and experiment with the ways you can transform the shape/form of your name to include an aspect from your brainstorm.
You will need to show consideration of the Design Conventions (which you will find in the Google Slides) below. Your sketches will explore how to combine the image/s and font into a typeface. You will finish with a final coloured logo (we will use markers, colour pencils, watercolours, or digital colouring) to complete a logo concept that represents you.
1.
1.
Start with a visual brainstorm about you. What do you like? List out the many things and try to draw them in a pictorial way.
Our ideas can come from these shapes, forms and textures.
A quick bit of important theory before you start designing!
A quick bit of important theory before you start designing!
These slides will help you with understanding some Basic Design Conventions (these are different from the text design conventions). Watch this before moving on to the next section.
2.
2.
Once you have your brainstorm, create several (more than 2) sketches that experiment with the shape and form of your name. Try to bring in the idea of your likes into the design.
Bear in mind the Design Conventions (Balance, Focal point, Hierarchy, Scale, Contrast and Composition) when designing your name logo
3.
3.
Pick the ONE design that you feel best represents you. This will be your final.
Now it needs colour! Think about the 'Aura Lab' and how we percieve colour emotionally. What do want? Bright and cheerful? Dark and moody? Elegant? Apply the colours you think BEST represent you.
If you are going to use Markers/Colouring Pencils, you can colour existing drawing. If you are using Watercolour paints, let your teacher know, you will need to trace your design on to wet strength paper... or in you have a computer and pen tablet, colour it in Affinity.
4. FINISHED!
4. FINISHED!
You have created your roadmap for when we go to create it digitally!
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