GrwX Labs

Strategic Marketing Advisor

At GrwX Labs, I advise founders and executives on how to stand out in the age of AI by developing sustainable lead generation strategies rooted in thought leadership, brand visibility, and audience connection. I collaborate with fellow executives on go-to-market strategy, product launch, content creation, community outreach, and overall growth strategy. Combining market data, communication methodologies, and digital performance frameworks with modern marketing tactics to build trust and market authority.

Career Highlights:

• Strategic Guidance: Worked with executive clients on creating customized marketing frameworks built for brand awareness, operational efficiency, and developing engaging content & lead generation funnels to optimize customer journeys.

• Advisement: Advised on brand positioning strategies that blended AI fluency with human-centered marketing.

• Market Launch: Collaborated with executives on content strategy for thought leadership across email, video, events, and social channels. Developed a Strategic Partner Expansion Model to ensure sustainable growth for the GrwX Labs business ecosystem. 

• Cross-Functional Collab: Collaborate within a team of fractional executives that spans operations, sales, people, finance, and marketing. Collectively, we developed sustainable growth strategies and critical response plans for businesses in various industries.