Cross-Cultural Communication

The need to be able to live and work across cultures is an increasingly important skill for any global citizen. 

Cultural awareness (cultural sensitivity, cross-cultural or intercultural awareness) refers to the awareness of our own cultural identity, values and beliefs and the knowledge and acceptance of other's cultures. On the other hand, cross-cultural communication is the communication between people who have cultural differences due to nationality, age, working style, gender, ethnicity, race, etc. It can be verbal and non-verbal and can include the use of words, gestures, eye contact, or body language when interacting cross-culturally.

These are important nuances. In order for professionals to work effectively across cultures they need both the cultural awareness and the specific cross-cultural communication skills, often specific to country or region, to to build long lasting, successful relationships with others.

We provide Cultural Awareness programs to help build a better understanding of how to succeed in different cultural environments. We also provide Cross-Cultural Communication programs targeting specific national & regional cultures, including:

• China

• Japan

• Korea

• The Philippines

• Indonesia

• Malaysia

• Singapore

• Thailand

• India

• United Kingdom

• Ireland

For more information about Cultural Awareness and Cross-Cultural Communication Training contact our Soft Skills Training Team at softskills@feifaninternational.com.