At the start of my university career, I studied urban and regional planning, and more specifically, how the discipline can be used to create a better quality of life in American society. I directed the majority of my studies towards socio-economic issues and the influence of the built environment. By assessing the environmental, financial, economic, and social/cultural values that a site can add to an area, developers can become stewards of the natural environment, while creating a better quality of life for surrounding communities. By establishing positive interactions between people and the built environment, developers can become place-makers. Below is an example of how Midway Companies, the developers of Century Square, considered social and environmental interests while creating a class “A” mixed-use development in College Station, Texas. Century Square is designed to become the new downtown district of College Station. My presentation below highlights the social/cultural value of Century Square.