The brand name on the headstock is PowerPlay and the model number is KSP300. This guitar was made by Changshu Xianfeng Musical Instrument Co., Ltd and it has served me well over the years as I learned to play. Now I can play (a bit) and I have other guitars, (even other, closer to Fender, knock off black Strat copies), so its time for it to move on and help someone else learn, (or buy from me cheap and try to rip someone else off?)