e-Commerce
Course Notes to
E-COMMERCE
OBJECTIVE
The course focuses on standards, technologies and practices for both business-to-business and business-to-consumer e-commerce models. This course addresses relationships among marketing, promotion, customer service, user interaction, purchasing methods and secure transactions, payment gateways, inventory control, shipping and order information, and site performance testing and evaluation.
PREREQUISITES
Web programming
COURSE OUTLINE
Bài giảng Khóa học
THƯƠNG MẠI ĐIỆN TỬ
MỤC ĐÍCH
Cung cấp các kiến thức về về thương mại điện tử, mua bán online, giới thiệu sản phẩm, dịch vụ online, xây dựng một gian hàng trực tuyến, thu hút được nhiều người vào xem và mua hàng.
ĐIỀU KIỆN
Lập trình web
NỘI DUNG MÔN HỌC
GRADING
A combination of diligence (10%)
and short tests (30%),
individual projects and their presentations (60%).
RECOMMENDED TEXTS
ĐÁNH GIÁ
Chuyên cần (10%),
Các bài kiểm tra ngắn(30%)
Dự án cá nhân và trình bày (60%)
TÀI LIỆU THAM KHẢO
- Kiến thức thương mại điện tử, Ts. Nguyễn Đăng Hậu
- Giáo trình thương mại điện tửdành cho doanh nghiệp, Ths Dương Tố Dung
INTERESTING LINKS
CÁC TRANG WEB HỮU ÍCH
General Reference Sites
Ecommerce Webopedia -- Use this site to look up e-commerce terms.
Collection of glossaries from eComInfoCenter (click on eCOM HELP!--Teminology--Glossaries)
http://www.ecominfocenter.com/
Internet Glossary from CommerceNet
http://www.commerce.net/resources/glossary.html
10 Questions on eCommerce (CNET)
http://builder.cnet.com/Business/Ecommerce20/
Electronic Commerce: A Beginner’s Guide (from About.com)
http://ecommerce.about.com/smallbusiness/ecommerce/library/weekly/aa030600a.htm
A Beginner’s Guide to B2B Electronic Commerce
http://ecommerce.about.com/smallbusiness/ecommerce/library/weekly/aa021600a.htm
eCommerce Tutorial from Webmonkey
http://hotwired.lycos.com/webmonkey/e-business/tutorials/tutorial3.html
eCommerce Tutorial from eSlipstream
eCommerce Guidebook --Also contains a tutorial
http://www.online%2Dcommerce.com/
Larry Press’ page of eCommerce Programs at Universities
http://som.csudh.edu/fac/lpress/temp/ecommercedocs/university.htm
ISWorld Net’s Electronic Commerce Course page
http://www.isworld.org/isworld/ecourse/
Marketing and Selling on the Web
Sell it on the Web
E-Commerce 101 -- How to set up a Web store
http://sellitontheweb.com/ezine/webstore101.shtml
Storefront Hosting From Yahoo
Storefront Hosting from Merchandizer
Bigstep.com -- Build your business on the Web
About.com --Web Marketing
http://sbinformation.about.com/smallbusiness/sbinformation/msub51.htm
Onvia.com--Small business exchange for buying and selling services
Wilson Web Marketing Information Center--Links to thousands of articles on effective Web marketing
http://wilsonweb.com/webmarket/
Auction Sites for Consumers
Ebay
Yahoo Auctions
Ubid
Egghead.com
Klik-Klok Productions--Interesting site since it is one of a few sites that uses an online Dutch Auction
Auction Sites for Businesses
Bocat--Guide to the best B2B sites
800mph--Links to numerous auction sites
Tradeout--Leading online marketplace for buying and selling excess inventory and idle assets
Buyers.gov--U.S. Government site created for electronic procurement from business
Bidline.com--Publishes government bids from all over the world
http://www.bidline.com/govcon.html
Internet Privacy and Trust Assurance
PrivaGate.com--Internet Privacy Gateway provides links to numerous sites dealing with Internet privacy, trust, and e-Commerce assurance
VeriSign --Internet trust services
TRUSTe--Major privacy seal on the Internet
eCommerce Law Links from eLibrary
http://www.ecom.cmu.edu/resources/elibrary/ecllinks.shtml
PrivacyX.com
ePayments
ePaynews.com--ePayments resource center
ePayment Links from eLibrary--Vast collection of useful links
http://www.ecom.cmu.edu/resources/elibrary/epaylinks.shtml
Links Relative to Smart Cards and Electronic Payment Systems
http://www.dice.ucl.ac.be/crypto/card.html
Digital Currencies--from Telecom Information Resources on the Internet
http://china.si.umich.edu/telecom/net-commerce-digital-money.html
PayPal--Send and receive payments online safely
eCash Technologies
Microsoft Passport
Virtual Wallet from Visa
http://www.visa.com/nt/sec/no_shock/virt_wallet_L.html
Smart Card Resource Center
EntryPoint eWallet
Web ATM
Cybercash
Summary of E-Commerce and digital signature legislation
http://www.mbc.com/ecommerce.html
Secure Electronic Transactions (SET) from MasterCard
http://www.mastercard.com/shoponline/set/set.html
Introduction to Cryptography--Includes discussion of digital certificates and digital signatures
http://www.pgpi.org/doc/pgpintro
More...
An Overview of Some Relevant Websites for Electronic Commerce Courses
http://academic.brooklyn.cuny.edu/economic/friedman/ecommercewebsites.htm