Follow four straightforward steps to measure the organizational impact of ChatGPT.
Use the template below to survey your team and gather insights into how ChatGPT is being used and the impact to your organization.
Revisit the assets in your use case library from your launch and add any new use cases shared through the survey. These stories are great to share with the broader team and inspire others. Where possible, estimate ROI to showcase measurable impact.
Your leaders will want to understand the value ChatGPT is delivering to the organization. Use survey results, updates to the use case library, and organizational analytics to provide a comprehensive overview.
Once you've reviewed the feedback and impact, consider how expanding ChatGPT access to more users could further benefit your organization. Increasing the number of users can improve positive outcomes and create more opportunities for value.
Baseline Situation
Missed opportunities: Unable to respond to 100 qualified RFPs each year due to limited time and resources.
Average deal value: Each RFP is worth approximately $500,000.
Total potential revenue missed: $50 million (100 RFPs × $500,000).
With ChatGPT
Increased capacity: Able to respond to 50 additional RFPs (50% of previously missed opportunities).
Expected revenue:
Win rate: Assuming the current success rate of 20%.
New deals won: 50 RFPs × 20% win rate = 10 new deals.
Additional revenue: 10 deals × $500,000 = $5 million.
Summary
By using ChatGPT to handle more RFPs, you could unlock the below value drivers:
Revenue growth: Potentially gain an extra $5 million annually from additional RFP responses.
Resource optimization: Maximize your team's capacity without needing extra staff.
Future potential: Improved response quality could boost your win rate, adding further financial benefits.
Introduction
This survey is designed to collect insights on the usage and impact of ChatGPT within our organization. Your feedback is crucial for us to better support your team and showcase its value to leadership. This survey is not anonymous as we hope to follow-up for more in-depth understanding or clarification if needed [and prizes where applicable].
Please complete the survey by [insert date]. This should take no more than 10 minutes to complete.
Thank you for your input.
Purpose: How do you primarily use ChatGPT in your daily tasks? Mark all that apply.
Research and Information Gathering (e.g., looking up data, verifying information)
Drafting and Editing Documents (e.g., creating reports, proofreading)
Technical Support and Troubleshooting (e.g., solving technical issues, finding bug fixes)
Analyzing Data (e.g., interpreting datasets, generating insights)
Brainstorming and Ideation (e.g., exploring new ideas, brainstorming solutions)
Learning and Training (e.g., onboarding, continuous learning)
Other (Please specify): ____________
Products: Which of the following products are you currently using within the ChatGPT? (Select all that apply)
GPT-4o: A large language model (LLM) that processes text, audio, and images in real time.
o1: A new series of reasoning models designed for solving complex problems.
Canvas: An interface for collaborating with ChatGPT on writing and coding projects beyond simple chat.
DALL-E: Generates images from text descriptions, combining language understanding with image creation.
Data Analytics: Enables deeper insights and analysis from data sources like spreadsheets, PDFs, and presentations.
GPTs: A collection of pre-built templates to streamline and standardize new projects or tasks.
Other (please specify): ____________
Productivity Improvement: Since integrating ChatGPT into your work, how would you estimate your productivity has changed?
Significantly increased (more than 20% increase)
Moderately increased (10-20% increase)
Slightly increased (1-10% increase)
No change
Decreased (please explain in a comment)
Time Savings: On average, how many hours per week would you estimate you save by using ChatGPT to complete tasks?
No time saved
Up to 2 hours saved
2 to 5 hours saved
5 to 10 hours saved
More than 10 hours saved
Valuable Use Cases: What are your top uses of ChatGPT? Please share any achievements or milestones attributed to using ChatGPT. Examples: solving a complex problem, significantly reducing the time spent on a recurring task, etc.
[Open text]
Innovation and Creativity: To what extent do you agree with the statement: "ChatGPT has fostered innovation or creativity in my tasks"?
Strongly Agree
Agree
Neutral
Disagree
Strongly Disagree
Frequency of Use: How frequently do you rely on ChatGPT for assistance in your tasks?
Multiple times a day
Daily
Weekly
Monthly
Rarely
Recommendation: On a scale of 1 to 5 (1 being not at all likely, 5 being extremely likely), how likely are you to recommend ChatGPT to a colleague?
5
4
3
2
1
Improvements: What features or improvements would you like to see in future versions of ChatGPT to better suit your needs?
[Open text]
Roll-out Feedback: Please share your experience with the roll-out of ChatGPT in your department/team. What additional support or information would have been helpful?
[Open text]
Thank You for your valuable input!
Your insights are essential for helping us understand ChatGPT’s impact on your work and how we can improve it to better serve your needs. If you have any questions or comments, feel free to reach out to us at [insert email address, Slack channel, etc.].