Acceleration of Lifestyle
The need to accelerate this lifestyle came from the understanding that the lifestyle if followed by a lot of people will benefit the craft sector and the artisans by providing them an established consumer base and a developed taste towards craft based products. We went ahead with a Service Design intervention, to take the first mover advantage, to provide the necessary resources for the adherents of this lifestyle. We wanted to bring forth the contemporarized versions of crafts to provide uniqueness to the products being presented, and to collaborate with existing entrepreneurs and designers who are working towards the development of this industry, without compromising on the authenticity of the traditional crafts.
Stakeholder Mapping
The stakeholder mapping was created to understand all the stakeholders ranging throughout varied fields, from Software developers to Media promoters to end users, knowing who will be our point of contact from our organization while performing the service activity.
Mapping this helped us understand the relationship different stakeholders have with each other and gave us a clarity on what, who and how are we catering or delivering them to.
Service Landmark
Service landmarks were identified to highlight the milestones of our services that our organization will be providing, understanding what are the important features and mentioning them on the basis of pre service, during and post service considering the 'care' aspect in context to customers requirements.
User Journey Mapping
This is a process of creating a customer journey map, a visual story of our customers interacting with our brand. User Journey Mapping focuses on exposing the end-to-end of our customers front stage experience.
Service Blueprint
Service Blueprint exposes the business that makes up the back and behind the scenes of how the service will deliver and operate and ties to the customer experience.
Story Board
Story boarding helped us to pictorially understand the service better, and gave a real life user journey into the service designed.
Wire Frame
Low fidelity wireframes were generated to understand what we are going to design and to understand how the service will appear and interact. This step was done to ideate and brainstorm possibilities on how the interaction can be made according to the users convenience.
Interface
The Interface was designed keeping in mind the brand identity, the wireframing and overall aesthetics that would resonate with the users of this platform. The style gives away the feeling of a contemporary yet artsy vibe, keeping the right balance of sophistication.
Business Model
The business model gives a better understanding about the business related aspects related to the service, including understanding the means of revenue inflow into the organization through this. This helps to keep all the proposed criterion together to better analyze the business environment that the service will exist in.