Project Overview
India, with its rich heritage of handicraft, has seen this art form evolve over the years. Artisans are skilled manual workers engaged in craft production, to earn a livelihood.However, with various initiatives, things are taking a good shape and empowering Indian artisans, weavers, and craftsmen alike.
Education has evolved in many ways over the years and will continue changing with changes for the better, education will still be a priority for children.Children today are growing up in a world that has changed significantly in the past twenty years. These changes pave the way for new opportunities and transformation in the education system and the way children are taught. The shift in school curriculum and focus on subjects such as physical education, arts and crafts and vocational skills, provided us to create an opportunity that speaks of the inclusion of craft as a subject and artisan as a teacher in school, making the artisan a primary stakeholder in the Indian Education System.
Craft Questor as a service is a step forward to utilise the artisans’ creative minds, and providing them with employment opportunities, simultaneously benefitting in the development of young minds.
Designing a suitable system for inclusion of artisans in the education system that aims at instilling the feeling of inclusivity, self-confidence, dignity and identity in the craftsmen, making them a part of larger society, consequently students understanding the true meaning of traditional craft, getting equipped with the finer nuances of the craft practice and reaping valuable skills of traditional craftsmanship.
Understanding several methods and instruments implemented during the research of this project i.e. Primary, Secondary research and Case study.
Solving the possibilities of gaps and problems by bringing artisans to a bigger platform i.e. Educational system.
Service solutions showcased in such a manner that has details like Stakeholder map, Customer Journey map and so on.
Impact of service on the Artisans and Craft Ecosystem.
Constructing by making our approach more solution oriented.
The visual understanding of the brand and its strategy.