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FOMO
FOMO
#1 Goal: We want to talk about ANYTHING going on in the Mastermind in a way that teases it out to everyone else.
We can do this by drawing attention to special events happening within the Mastermind and showing non-members what they are missing out on.
This can be utilized before and after an event.
Mastermind Events include:
Monthly Hot Seats w/ an expert guest
Monthly Round Up's w/ Bella & the group
Monthly HR Hot Seats w/ Niki Ramirez
Note: These content pieces should be posted on Facebook Stories, Instagram Stories, the Jump Consulting Facebook Page, and Bella's Instagram.
Examples
Examples
Example #1 - Before The Event: The day of an HR Hot Seat with Niki, we make a post with the following verbiage:
Have you ever wondered the answer to these questions?:
(List out some questions from the Mastermind members that the HR Consultant will be answering that day)
Well, today, Niki Ramirez from HR Answers is coming in to answer these for our members. Are you a Mastermind member yet?
Example #2 - Before The Event: An email blast is created with a count-down calendar with the verbiage.
Don’t miss out!
HR Expert Niki Ramirez is answering all those pressing HR questions you have to the Mastermind.
There are only a few more spots left to join us for her talk, will you be one of them?
Example #3 - After the Event: You can take a screenshot (covering the members faces/names) and write about the fact that we "just" had a Hot Seat with GUEST NAME who told us all about TOPIC BULLET POINTS.
Example #4 - During the Event. Listen for an intriguing quote or sentiment from the guest and create a post with the following verbiage.
[Quote]
Can you believe she just said that?
Tune in NOW for some amazing tips and tricks with our leading industry expert in social media marketing!
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