How human centred design turned locals from 8 coastal communities in Brazil's Bahia region into eco-tourism changemakers
How human centred design turned locals from 8 coastal communities in Brazil's Bahia region into eco-tourism changemakers
How can innovation help shift the relationship Brazilian citizens have with protected natural areas? In this case study Anna Carolina Lobo, Innovation Lead and Conservation Manager at WWF Brazil, explains how taking a human centred design approach turned 50+ people from eight coastal & marine protected areas into creators of eco tourism solutions for Brazilians to (re)connect with protected natural areas.
These inspirational conservation projects were shared and discussed in the Inspiration Gallery of the Conservation Director Forum Oct 2024. The projects at display represent some of the recent conservation efforts WWF is most proud of. Go travel with us to Bulgaria, Greece, EPO, Romania, Vietnam, Myanmar, Singapore, Hong Kong, China, Tanzania, Kongo, LAC.
The Innovation World Tour showcases a selection of Innovation Champions from WWF’s network.
Through this series of videos, we will show you a bit of the innovation stories that Anne, lead of the Innovation@WWF team, has been able to collect during her visits to different WWF offices to better understand the diverse innovation needs our network has, highlight the work being done, share some inspiration and connect with the human side of our conservation work.
Anne The Explorer - WWF Namibia
Siphiwe and Juliane from WWF Namibia share their experience with the Innovation@WWF team and how they're applying this knowledge to their work. From technical solutions to conservation to their community conservation inspiration hub.
Anne The Explorer - WWF Uganda
In a country where 80% of the population is young people, our office in Uganda understands the importance of innovation to appeal to Youth activism and engagement for conservation. Ritah and Simon from WWF Uganda share with us about it!
Anne The Explorer - WWF South Africa
Samir, Kirtanya and Khungeka from WWF South Africa share what is innovation for them and how they're using it to address the relationship between marine resources and people.