supply of products or services,
difference between for-profit and not-for-profit business organisations.
Micro – up to nine staff,
Small and Medium Enterprises (SMEs):
small – between 10 and 49 staff,
medium – between 50 and 249 staff;
large: more than 250 staff.
Reasons for success & how these differ depending on the type of business
e.g.managers, employees, owners
External:
The influence of stakeholders on business success - e.g.
shareholder value;
customers as long-term assets (strong customer service enables customer loyalty and retention);
employee involvement,
corporate social responsibility (community groups and interest groups).
Methods of communicating with stakeholders e.g. written (reports, newsletters, email, letters, leaflets), verbal (meetings, committees); the role of technology including social media.
Track your progress through the key course content by filling out the Course Tracker. This is also a really effective place for you to store your notes.
As we move through the course, you will demonstrate your understanding of the key concepts as well as your ability to apply them to real world business scenarios by completing a range of learning activities. These can be found by clicking the button below